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Lancashire’s culinary prodigy: Sam Dixon of Northcote wows judges with knockout Norwegian cod dish and is crowned Young National Chef of the Year

Lancashire’s culinary prodigy: Sam Dixon of Northcote wows judges with knockout Norwegian cod dish and is crowned Young National Chef of the Year

Lancashire’s culinary scene has a new shining star, and his name is Sam Dixon.
In a remarkable achievement, Sam Dixon, demi chef de partie at Lisa Goodwin-Allen's Michelin starred restaurant Northcote, situated at Langho in the Ribble Valley, has been awarded the prestigious title Young National Chef of the Year (YNCOTY) by the Craft Guild of Chefs, sponsored by Seafood from Norway. Showcasing

From Brixton to culinary excellence: Michelin-starred chef Simon Hulstone empowers local chef and other rising stars

From Brixton to culinary excellence: Michelin-starred chef Simon Hulstone empowers local chef and other rising stars


In an exceptional highlight of the ongoing Craft Guild of Chef’s Young National Chef of the Year (YNCOTY) competition, sponsored by Seafood from Norway, Michelin-starred chef Simon Hulstone has provided unparalleled mentorship to Brixton’s rising culinary star, Harry Donnelly.


The YNCOTY competition surpasses all other young chef contests, bringing together those identified as

Seafood from Norway joins forces with Simon Hulstone to elevate the Young National Chef of the Year finalists at Mentor Day

Seafood from Norway joins forces with Simon Hulstone to elevate the Young National Chef of the Year finalists at Mentor Day


In a bid to support the next generation of UK chefs, Seafood from Norway (SfN), sponsors of the Craft Guild of Chef’s Young National Chef of the Year (YNCOTY) competition, recently attended the highly anticipated Finalist Mentor Day, alongside long-term SfN chef partner, Simon Hulstone.


The YNCOTY competition is organised by David Mulcahy, food innovation and sustainability dir

New report by the Norwegian Seafood Council reveals opportunities to boost seafood consumption in retail

New report by the Norwegian Seafood Council reveals opportunities to boost seafood consumption in retail


Retail is a key channel for seafood consumption in the UK, accounting for 67% of consumer purchases. 1 To help illustrate the current landscape and how together the category can build consumer confidence in seafood purchasing, the Norwegian Seafood Council (NSC) has launched a whitepaper report with The Grocer.


The whitepaper “Building Seafood Consumer Confidence to Boost Consumpti

Norwegian Seafood Council Hosts Study Trip to Norway, the whitefish nation, for 2023 National Fish and Chip Award Winners

Norwegian Seafood Council Hosts Study Trip to Norway, the whitefish nation, for 2023 National Fish and Chip Award Winners

The Norwegian Seafood Council, proudly representing Seafood from Norway, has welcomed the UK’s leading fish and chip shops to the western shores of Norway as part of an educational study trip to showcase cod and haddock – two of the most popular species used by British fish and chip shops – and demonstrate why Norway is credited as a leading whitefish nation.
Dedicated to supporting the UK fish

NSC UK director, Victoria Braathen with Norway's Defence Minister, Bjørn Arild Gram, John Hudgell from Pimp My Fish and Norwegian Ambassador to the UK, Wegger Chr. Strømmen

Norwegian Seafood Council gathers award-winning Fish & Chip vendors to celebrate Norway Day with a very British twist.

The Norwegian Seafood Council marked Norway Day in the UK by partnering with acclaimed Fish & Chip vendors for a mouth-watering celebration. The main event took place at Southwark Park, London, hosting one of the largest Norway Day celebrations outside Norway. The event was attended by Defence Minister Bjørn Arild Gram and Norwegian Ambassador Wegger Chr. Strømmen.

NSC UK director, Victoria Braathen, Michel Roux and the Norwegian Embassy’s Deputy Head of Mission, Øyvind Hernes

Norway – A Whitefish Nation: Hospitality Round Table With The Norwegian Embassy, Michel Roux And Norwegian Seafood Council

The Norwegian Embassy and Seafood from Norway held a roundtable and industry lunch at Sauce by The Langham on February 1st, 2023, in celebration of the close seafood relationship Norway holds with the UK. Attended by top chefs, industry insiders, and press, the discussions centred around quality, sustainable seafood, and introduced Norwegian white fish available to the UK market.

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Proudly working with Norwegian fisheries and aquaculture to represent sustainable Seafood from Norway - in the UK

The Norwegian Seafood Council works with the Norwegian wild fisheries and aquaculture industries to develop markets around the world for Norwegian seafood. In the United Kingdom, the Norwegian Seafood Council works with distributors, retailers, fish & chip shops and HoReCa, in addition to key influencers and stakeholders in the food industry to provide seafood expertise and insights. Our seafood experts can partner to provide bespoke marketing support and industry communications, education and training tools, seafood trends and insight data. The Norwegian Seafood Council is headquartered in Tromsø, Norway and maintains a local office in London.