Press release -
L.I.M Series SS22— Hit your next adventure at light speed
Lighter means faster this season as Haglöfs’ L.I.M Series once again challenges the limits of functional, technical, and lightweight trekking gear.
Haglöfs is embarking on a new outdoor season with their ultra lightweight L.I.M Series at the forefront. For SS22, the core collection has been renovated to modernize the designs in line with the “less is more” design philosophy and to be as true to the concept as possible.
“We are constantly trying to push the boundaries of lightweight trekking,” says Annsofie Jakobsson, Head of Design at Haglöfs. “In order to keep the products light and fast, minimalistic functionalism is necessary. This means that we only apply what is really necessary for the activity. All features exist for a reason, and are placed as they are for a reason.”
Less is more than ever before
Haglöfs’ L.I.M Series is based on the insight that with less weight to carry, you’ll move easier and experience more on your adventures. Here, the design of the garments and choice of materials don’t compromise on durability and performance. Series highlights this SS22 season include the iconic L.I.M GTX Jacket and the L.I.M Mimic Hood.
L.I.M GTX Jacket: A true icon with all the performance and protection you need
Super lightweight and compressible, the L.I.M GTX Jacket is made from GORE-TEX Paclite® PLUS 2.5 layer fabric for durable weather protection and breathable comfort. Its abrasion-resistant inner surface makes it easy to slip on comfortably—wear it directly on your skin or on top of another layer. This makes the L.I.M GTX Jacket a great fit for an arduous trek.
L.I.M Mimic Hood: More warmth, less weight
Want an additional layer without extra weight or bulk? The L.I.M Mimic Hood just might be the solution you’re looking for. It’s lightweight and packable while still offering impressive protection against colder temperatures. The padding is infused with the Nobel Prize winning super material graphene, which is renowned for delivering great warmth and superb performance in all conditions.
The L.I.M Series will be available from spring 2022 at haglofs.com, as well as at Haglöfs brand stores and selected retailers worldwide. Meet Haglöfs’ community of Outsiders by Nature at https://www.haglofs.com/fi/en-... and keep up with their latest adventures with friends on Instagram @haglofs.
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We come from Sweden, a country of extreme weather and extensive landscape. A place where the outdoors isn’t just a far off place, it’s in the fabric of our culture and community. We are committed to creating gear that will support anyone, anywhere in their own outdoor adventure. We were founded in 1914 by Wiktor Haglöf, a visionary with a dream and a toolbox. Our story has evolved from humble beginnings, and we’ve ventured into new territory, creating technical designs that set a new standard in craftsmanship.
At Haglöfs, we are Outsiders by Nature. We draw outside the lines, think outside the box, and live outside our comfort zones. We encourage exploration both physically and mentally through embracing the outdoors. We believe that everyone can experience the outdoors, and do all we can to ensure that it will still be there for future generations to explore.
Currently marketed to the Nordic region, Europe and Asia, and has been owned by ASICS Corporation since 2010. For more info, please visit www.haglofs.com.
