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tonies® Launch Disney Encanto Tonie!

Press release -

tonies® Launch Disney Encanto Tonie!

5th June, 2023 -- tonies® – the world-leading audio platform for kids – has announced the UK launch of Disney’s hit musical Encanto in Tonie form! The Encanto Tonie was launched in the US a few weeks ago and immediately became the number one best-seller, with New York Magazine tipping the new addition to be a sell-out Tonie, signalling an equally enthusiastic reception here in the UK.

Disney’s Encanto film won an Academy Award for Best Animated Feature Film in 2021, and has remained a firm favourite with Disney devotees around the globe. It has now been brought to life in audio form to be enjoyed by fans of the multi award-winning Toniebox at home or away. The new Tonie follows over 30 Disney Tonie titles, which has become the brand’s leading license.

Encanto tells the tale of the Madrigals, an extraordinary family living in a magical house in the mountains of Colombia. But when Mirabel, the only ordinary Madrigal, discovers the magic surrounding their home is in danger, she may be her family’s last hope. The enchanting tale teaches little listeners valuable lessons about belonging, courage, bravery and the importance of family and community.

The hand painted Tonie features Mirabel, the lead character in the film, and includes readings of the Encanto story with the original cast, in both English and Spanish. There’s lots of toe-tapping singalong fun too, with songs including Lin-Manuel Miranda’s hit We Don’t Talk About Bruno, Family Madrigal, Surface Pressure, What Else Can I Do? and Dos Oruguitas.

Disney’s Encanto Tonie retails for £14.99 and is available from www.tonies.com and leading retailers.

For further information, samples and images, please contact tonies® Press Office: melissa@fusecommunications.co.uk

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tonies® is the world’s largest interactive audio platform for children with more than 5.3 million Tonieboxes and 67 million Tonies sold. The intuitive and award-winning audio system has changed the way young children play and learn independently with its child-safe, wireless, and screen-free approach. Tonieboxes have been activated in over 100 countries, the content portfolio includes more than 700 Tonies figurines.

Contacts

Melissa Kingston

Melissa Kingston

Press contact Public Relations UK & Ireland (extern; Fuse Communications)

Happy Kids. Happy Parents. Happy Listening.

tonies® is the world’s largest interactive audio platform for children with more than 7 million Tonieboxes and 88 million Tonies sold. The intuitive and award-winning audio system has changed the way young children play and learn independently with its child-safe, wireless, and screen-free approach.
Founded in 2013 by two fathers in Germany, where every second child now owns a Toniebox, the company is replicating its successful business model and expanding internationally. tonies brings the joy and magic of interactive audio entertainment and audio education to children around the world, with products available in 26 countries on three continents and more to come. Tonieboxes have already been activated in over 100 countries.
tonies offers a range of more than 1,100 Tonies figurines to be placed on top of the Toniebox and more than 4,700 digital titles through mytonies (library and app) – ranging from tonies Originals productions to content from more than 200 licensing partners worldwide, including Disney, Warner, Marvel, Paramount, Hasbro, Universal, Sony Music and many more. With an average playtime of 268 minutes per week it is the perfect everyday companion for little ones.
tonies has around 500 employees, achieved a group revenue of €361 million in the last fiscal year 2023 (+40% YoY) and is listed on the Frankfurt Stock Exchange (tonies SE).

tonies®

Oststraße 119
40210 Düsseldorf
Germany

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