Press release -
Nothing to see here - striking billboards from STAMMA
To mark the start of the the international conference STAMMAFest Global in Liverpool 24-28th August, STAMMA have launched a series of hard-hitting billboard adverts in Liverpool, working in partnership with JCDecaux UK, showing people mid-stammer with the words, 'Nothing to see here, I just have a stammer.'
People who stammer aren't seen or heard on our media, and when they are they, they're shown either as a comedic device or as someone trying to 'overcome' their stammer. But stammering is just how some people speak.
Jane Powell, CEO of STAMMA said "The effort of producing words for people who stammer can be reflected in their physical gestures or facial expressions. This can take fluent speakers by surprise, but it's time it didn't. It's time to see and hear people who stammer in our media - so that we can help fluent speakers respond better when they see someone stammer, and understand that the stammer is just that. Not a sign of being shy, drunk, dishonest, nervous or weak. It's just a stammer."
The creative concept was the brain child of Daniel Liakh at the agency VMLY&R, and shot by the photographer David Vintiner. The models are all members of STAMMA.
The campaign is part of the 'No Diversity without Disfluency' campaign, launched by STAMMA in October 2021. By ensuring that people are visible and represented on our TV screens and in cinema, STAMMA hopes to tackle the stigma of having a stammer. The advertisements will be displayed in Liverpool as 6-sheets, between the 24th to 28th August.
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Our Purpose
We exist to create a world that makes space for stammering. Where it's embraced as just a difference. Where no-one judges your stammer or the way you choose to deal with it. We’ll get there by bringing people together, whether they stammer or not, to propel a movement for change.
We will stand up for and embolden those who stammer, provide support and information, and challenge discrimination wherever we find it. We’ll fight for NHS speech and language therapy services for those want it. No matter how you talk, we're here for you.
Join us and help the public understand that stammering is not a sign of being drunk, dishonest, nervous or weak. It’s simply how some of us talk.
