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First time ever – an Indian Bollywood musical in Stockholm

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First time ever – an Indian Bollywood musical in Stockholm

Stockholm Culture Festival, 15-20th of August, has India as its theme. The festival week starts with a great Bollywood musical on stage at Gustav Adolfs Torg.

The Indian performance Love Story - A Bollywood Musical offers a love story with passion and revenge, well-known Indian popular music, as well as musicians, actors and dancers – totally 36 artists on stage.

- Bollywood is the largest cultural attraction in India and an expression that is well-known and popular throughout the world. I'm so glad that we can come to Stockholm and be the first to present a real Bollywood musical. With the Love Story-show, we want to create community and togetherness among people. When they go home we want them to feel uplifted and filled with joy, says Sanjoy Roy, director and producer.

The production has been touring around the world since the premiere in 2008. Everywhere the show is received by a large audience, who enthusiastically enjoys the performance and creates the inclusive festivities so strongly associated with Bollywood - at its best. After the show the night will continue with a big Bollywood club and dancing in the square.

- Stockholm needs more events of this kind, with performances taking place in the city’s public areas to attract visitors and encourage the stockholmers to experience their own hometown in a different way, says Maria Rankka, CEO of the Chamber of Commerce and partner of the Bollywood project.

Where: Stockholm Culture Festival, Gustav Adolfs torg, Stockholm
When: Tuesday August 15th at 8 pm and Wednesday August 16th at 9.30 pm
How: Free entrance

The Stockholm Culture Festival has a free entrance, runs 15-20th of August and offers something for all ages. During spring and summer, the entire festival's program will be released. This year's festival theme is India and is presented in cooperation with India Unlimited / Indian Embassy.

Facts Sanjoy Roy

Director Sanjoy Roy is today one of India's most important cultural entrepreneurs and

Managing Director of Teamwork Arts. TeamworkArts produces over 25 highly acclaimed performing arts, visual arts and literary festivals across more than 40 cities in countries such as Australia, Canada, Egypt, United States, Great Britain, Korea, France and others.

Among other things, Sanjoy Roy also produces the featured Jaipur Literature Festival which has become one of the world's largest literary events in the last decade.

From its premiere in 2008 with footfalls close to 7000, the Festival’s 10th anniversary edition in January 2017 witnessed a 350 000 strong audience across the 5 days of which 60% was under the age of 26 years old.

Press contacts
Andreas Åström,Stockholm Chamber of Commerce
andreas.astrom@chamber.se, 073-633 55 55, www.chamber.se

Terese Bonnevier, Stockholm Culture Festival, Department of Culture, City of Stockholm
terese.bonnevier@stockholm.se, 076-123 19 94, www.kulturfestivalen.stockholm.se

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Om Stockholms Handelskammare
Stockholms Handelskammare är den ledande organisationen för företag och företagare i huvudstadsregionen som omfattar Stockholms län och Uppsala län. Vår verksamhet spänner från det lokala till det internationella planet och vi är engagerade i allt som kan förbättra företagens villkor; från bostadsmarknaden i regionen till internationell frihandel. Vi är en populär mötesplats för våra 2 000 medlemsföretag som har en halv miljon anställda. Handelskammaren är också en betrodd tredjepart med ett av världens ledande skiljedomsinstitut. Läs mer om Stockholms Handelskammare www.chamber.se.

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Simon Andersson

Simon Andersson

Presskontakt Presschef 072-083 66 27

Ett unikt, världsomspännande nätverk för affärskontakter

Stockholms Handelskammare är den ledande organisationen för företag och företagare i huvudstadsregionen som omfattar Stockholms- och Uppsala län. Vår verksamhet spänner från det lokala till det internationella planet och vi är engagerade i allt som kan förbättra företagens villkor; från bostadsmarknaden i regionen till internationell frihandel. Handelskammaren är också en betrodd tredjepart med ett av världens ledande skiljedomsinstitut. Läs mer om Stockholms Handelskammare www.chamber.se.

Stockholms Handelskammare

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111 53 Stockholm Stockholm
Sweden