Press release -
Ultra-matt innovation: Pitt Graphite Matt pencils
Stein - Incomparably matt, black and soft - with the Pitt Graphite Matt, Faber-Castell presents a true innovation on the pencil market. Much to the delight of artists all over the world.
Evaluating 500,000 drawings - that is the task of the professors at China's art colleges as part of the annual entrance examinations. However, the reflection of the pencil drawings on originals and scans regularly presented the examiners with major problems when assessing colour strength and shading. And they are not alone in this: many creative Instagrammers and YouTubers who photograph their work to share it on the web have also struggled with the reflective sheen that is typical of graphite.
Faber-Castell has now taken the shine out of pencils - and is launching a genuine world first: Pitt Graphite Matt is the deep black answer to annoying reflections. The graphite pencils stand for reduced reflection on the paper, the highest tonal density and maximum depth effect. With their extra matt look, they are unique in texture and convince with the highest artist quality. Like all Faber-Castell pencils, the Pitt Graphite Matt is extra break-resistant, lightfast and has an environmentally friendly water-based varnish.
Besides, this edition also achieves a hitherto unknown depth of colour in black: graphite can produce a dark grey so far, but no real black. Every artist who deals with monochrome drawing knows from experience that not all black is the same. With Pitt Graphite Matt, however, drawings can be realised with finely graduated, intense depth, regardless of the angle from which they are viewed.
This is thanks to the number of eight hardness grades available, ranging from HB to 14B. No pencil has ever been this soft before! A spectrum that is unique in the world, with which artists and creative people can create a differentiated palette of medium grey to deep black, which are particularly necessary for genres such as photorealistic drawings and portraits. The finest structures such as hair, fur or feathers now succeed just as brilliantly as the creation of flat shadows.
And the professors in China? They will no longer have to turn their heads to be able to judge the images of their applicants lying on the floor completely without light reflections. Their concern has put the traditional company in Stein on a completely new path. Drawers around the globe will benefit. Simply brilliant, isn't it?
Categories
Faber-Castell is one of the world’s leading companies for high-quality products for writing, drawing and creative design as well as decorative cosmetic products. With more than two billion pencils and colour pencils per year and around 6,500 employees, Faber-Castell is the world’s leading manufacturer of wood-cased pencils. Nowadays the company is represented in over 120 countries and has its own production sites in 10 countries as well as sales companies in 23 countries. Founded in 1761, Faber-Castell is one of the oldest industrial companies in the world and has been owned by the same family for nine generations. The company owes its leading position on the international market to its traditional commitment to the very highest quality and the large number of product innovations.
