EVERYDAY LIFE - Makes everyday life a little more beautiful

Press release -

EVERYDAY LIFE - Makes everyday life a little more beautiful

The wallpaper collection Everyday Life from Boråstapeter is set to be a particularly beautiful tribute to our universal need for a comfort zone at home. With hushed tones, characteristically Scandinavian patterns, combining soft tones and timeless graphic expressions, each print in this collection creates an overall feeling of peace and harmony at home.

Everyday Life is all about making the rooms in your home as comfortable and pleasant as possible. In the collection, discrete nature patterns, graphic play, denim textures and Art Déco inspiration come together through soft, soothing pastel colours.

– Your home is a very personal place. It is where you create your very own sense of harmony through different materials, colours and personal memorabilia, says Ulrica Hurtig, responsible designer. This is a collection of wallpapers for anyone wanting to achieve that modern, yet timeless, peaceful, personal and bright atmosphere at home.

The collection that makes life a little more beautiful every day is available in stores from February 11, 2015 and features a total of 35 prints.

For more information or for wallpaper samples for photography, please contact:

Monica Södermalm, press contact Boråstapeter, monica.sodermalm@wallvision.se, +4633236404.

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Classic, contemporary wallpapers for inspiring décors

Boråstapeter is Sweden’s oldest and by far best-known and best-selling brand of wall coverings. Against a classic, timeless background we continuously develop our brand to satisfy the market’s interest in designs, colours and textures – Boråstapeter aims to be an inspiring role model in the wallpaper market.

Contacts

Ulrica Hurtig

Ulrica Hurtig

Designer Boråstapeter +46 33-236453

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With inspiration from our Swedish heritage, we create wallpaper for all homes

Boråstapeter is a well-renowned and admired brand. Our name, the direction of the business and
our factory premises have never changed. But, perhaps most importantly, for over 110 years we have
been faithful to our core vision of creating wallpapers for all homes. Today, just like yesterday, we take inspiration from the nature which surround us, our common roots and that which is currently trending and capture this for the benefit of people's homes, both locally in Sweden and also, to an increasing extent, internationally. We strive for quality in everything we do, from production with minimal effect on the environment, to wallpapers with long-lasting contemporary visual expressions which are both durable and easy to put up.

Boråstapeter

RYSSNÄSGATAN 8
504 94 Borås
Sweden

Boråstapeter website
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