In autumn 2019, Boråstapeter launched its collaboration with Newbie, presenting a stunning collection of wallpapers for nurseries, child bedrooms and play areas. Newbie is renowned for its magical motifs and gentle colourways inspiring play, adventures, dreams and bedtime stories. The original collection has now been expanded with six new wallpaper designs.
“Our collaboration was a success. Ne
Boråstapeter launches a carefully colour-coordinated collection of stylish patterns in traditional styles. Timeless wallpapers that fill rooms with character and rustic charm.
Boråstapeter launches the exclusive collection Treasured, which is dedicated to the love of wallpaper, for homes where the wall is the centrepiece. Selected wallpapers with expressive patterns in beautiful colours, from classically elegant to modern and playful. An eclectic mix that gives homes that little extra.
Boråstapeter launches Melodi, a collection with soft organic shapes and a finely tuned colour palette inspired by Scandinavian nature. Simple, sincere and sustainable for harmonious homes.
We often search through the drawers of our archive and marvel at our all-time most treasured patterns. In this special collection, Our Archive, we have selected some beloved designs that we have rediscovered and want to share. From iconic patterns from long ago, to more contemporary releases, these wallpapers fit perfectly in all rooms of any home, regardless of their style and age.
Dahlia Garden Special Edition takes a much-loved wallpaper to new heights. The flamboyant, floral wallpaper is now printed in three completely new colour schemes: midnight blue, vintage brown and pale terracotta. And so, Dahlia Garden’s late summer flowerbed takes on wonderful new shapes.
Boråstapeter is launching its new collection, Cottage Garden. Inspired by the homes of the English countryside, this is a wallpaper collection that combines a classic Swedish interior design style with a cosy, romantic feel. Influenced by the British masterpieces of Jane Austen and Virginia Woolf, they create a warm, artistic and poetic atmosphere.
Boråstapeter launches Borosan 21. Developed from 65 years of love for colour, shape and pattern, the varied wallpaper collection has traditional, trendy and timeless wallpapers to suit all homes. Its beautiful wallpapers are made with high quality, Swedish-made paper, which is both flexible to work with and environmentally sustainable.
Chalk is a large collection of wallpapers creating a unique and realistic impression of hand-painted walls. A warmer and sophisticated alternative to paint, with a beautiful and authentic appearance, this collection creates a cosy environment with an artful honesty.
Boråstapeter had the honour of selecting from Scandinavia’s most beautiful patterns for their Scandinavian Designers wallpaper collection. This third instalment of the collection proudly presents a new addition to the design greats – famous Finnish architect, Alvar Aalto. He joins the company of Stig Lindberg, Arne Jacobsen, Viola Gråsten and Gocken and Lisbeth Jobs.
The Eastern Simplicity wallpaper collection pays homage to the Asian tradition of handmade patterns, simplicity and authenticity. Boråstapeter has chosen to interpret the trend in a modern, Scandinavian way. Presenting wallcoverings that bring to mind textiles and traditional craftmanship, organic patterns and mythical landscapes.
When Boråstapeter launched the Everyday Moments collection in autumn 2019, the Hip Rose pattern in ochre yellow and dark blue was hugely popular. There has since been great demand for the pattern to be produced in new colour settings, which led Boråstapeter to create three new colours this spring. We are now proud to present the wallpaper series, Hip Rose Special Edition.
At Boråstapeter we are proud to design wallpapers for all homes. Even for those who dare to be a little different. Within the Studio Collection range, we develop collections where we explore the very idea of what wallpaper is and what it can portray. The Apartment is a modern and stylish tribute to the casual elegance of the 70s and 80s.
After a decade of cool shades of grey in our homes, we long for a range of earthy colours. They are grounded and natural, helping us to feel good and get in touch with our inner selves. Pigment Trend 2020 – a collection of wonderful, contemporary shades that we have named Conscious Living – is just that.
Continuing their successful collaboration, Boråstapeter and KappAhl’s lifestyle brand Newbie will launch a new wallpaper collection in February 2020. Designed for little sweethearts, Boråstapeter’s traditional craftsmanship, together with Newbie’s aesthetic expression, has resulted in a fabulous collection. The launch coincides with Newbie’s 10th anniversary celebrations.
For over 110 years, Boråstapeter has been a popular and beloved brand and, as more of the world’s eyes catch sight of Boråstapeter, they have chosen to clarify and update the visual identity. The branding work has been done in collaboration with Gothenburg-based agency Paradigm.
Soft tones. Warm feelings. A quiet atmosphere that fills the room without anyone saying a single word. It’s the way the walls speak. In silence, they become the background for the life that goes on before and between them. And so it is, that walls set the tone of a room. Dress them with Graceful Stories from Boråstapeter.
Boråstapeter launches the homely and timeless wallpaper collection Everyday Moments with wallpapers for the whole family and every room in the home. The collection offers a rich variety of colours and surfaces – wallpapers where both the design and material stamp their mark on the room.
The wallpaper collection Marstrand II – Coastal Living is inspired by the beautiful views and magical light found on Sweden’s coast. The wallpaper has a natural colour range and depicts classic features of life on the coast including lighthouses, knots and classic stripes. The collection will be launched in mid-April.
Boråstapeter launches Linen Second Edition. A collection of single coloured wallpapers with a continuous Linen texture to give rooms a still shimmer and a soft textile feel. Second Edition consists of 36 colour settings and is the sequel to Boråstapeter’s first Linen collection which, since its launch in 2015, adorns tens of thousands of walls worldwide.
Boråstapeter is a well-renowned and admired brand. Our name, the direction of the business and
our factory premises have never changed. But, perhaps most importantly, for over 110 years we have
been faithful to our core vision of creating wallpapers for all homes. Today, just like yesterday, we take inspiration from the nature which surround us, our common roots and that which is currently trending and capture this for the benefit of people's homes, both locally in Sweden and also, to an increasing extent, internationally. We strive for quality in everything we do, from production with minimal effect on the environment, to wallpapers with long-lasting contemporary visual expressions which are both durable and easy to put up.
