Clarius Integrates with whatt.io for Sustainable Business Practices

Clarius AB, led by Robert Ekberg, operates in the interior decoration and plantscaping sector, designing, importing, and producing products tailored for decorational projects. Their primary products are planters and sub-irrigation systems, which are distributed through resellers.

With the interior business undergoing changes in resource utilization, Clarius aims to work in a manner that allows them to consider the full lifecycle of their products. Robert Ekberg notes, "We're seeing a shift in the industry's approach to using natural resources. Our processes now allow us to have a better overview of any product we produce."

In this context, whatt.io has been beneficial for Clarius. The platform aids them in monitoring and tracking the lifecycle of each product. "With whatt.io, every product becomes digital. It's helpful to have detailed product information just by scanning with a mobile phone," mentions Ekberg.

When Clarius decided to produce their own products, integrating whatt.io was part of the initial plan. This integration provides transparency in the production process, materials used, and other details. For Clarius, this information is essential, especially if they decide to recycle products back into their production.

While Clarius finds value in whatt.io, Ekberg believes there's always room for improvement. "The platform's design could be refined to enhance the user experience. We're also looking forward to updates, like whatt.io 2.0."

Looking ahead, Clarius sees potential growth opportunities, with whatt.io playing a role in their journey. Robert Ekberg advises businesses to embrace sustainable practices, noting, "It's a step toward a future where sustainable and circular solutions are standard."