Blog post - 7 July 2017 12:05

Shazam appoints Alexis Rodriguez as Head of Global Marketing Solutions

We are extremely excited to welcome Alexis Rodriguez as Shazam’s Head of Global Marketing Solutions. Based in Shazam’s NYC office and reporting to CRO Greg Glenday, Alexis will oversee the Integrated Marketing, Partner Marketing and Creative Services teams.

Alexis Rodriguez is an accomplished creative executive with over 20 years of corporate and entrepreneurial experience shaping and delivering innovative, high-impact TV, digital, social media, and mobile campaigns for some of the world’s leading advertisers.

Prior to Shazam, Alexis was the SVP of Viacom Integrated Marketing where her strategic marketing leadership paved the way for both her clients and organization, creating stories that touch people and advance business. While at Viacom, Alexis forged an identity for herself as an expert in helping clients break through the clutter using data-driven insights to develop world-class content marketing that engages audiences wherever they are. Most notably, Alexis and her team created compelling social-by-design campaigns for Domino’s, Rimmel London, and Toyota. Tapping into “social influences” and harnessing their native platforms and subscriber bases, Alexis created brand-centric content, seamlessly aligned-with and organic-to advertisers’ broader marketing strategies.

Additionally, Alexis founded and ran Branded Entertainment Studios and RAW Interactive where she directed several successful projects for internet startups as well as Fortune 500 companies.

Alexis has served on several industry panels including Coca-Cola North America Marketing Summit Teen Module, Communication Arts, and Applied Arts Magazines. Alexis has also received numerous industry awards including a One Show Pencil for her outstanding strategic work for the launch of American Express Blue, a Communication Arts award for creative and strategic excellence for IBM’s presence at the 1998 Olympic Games, and How Magazine and Print Magazine awards for her work at the 2000 Olympic Games for IBM.

Topics

Art, Culture, Entertainment

Contacts

International Media Contact

Press contact pr@shazam.com

Shazam Launches First Scaled Augmented Reality Solution for Brands Worldwide

New York, NY (March 6, 2017) – Shazam, one of the world’s most popular apps, today announced the launch of a massively scaled augmented reality (AR) platform for its brand partners, artists and hundreds of millions of global users. Beam Suntory, Inc., the world's third largest premium spirits company, has signed on as one of several launch partners.

11 January 2017 12:00

Academy Award, Golden Globe and Grammy Award winner Jamie Foxx to host “Beat Shazam” on Fox

Grammy-, Golden Globe- and Academy Award-winning actor and musician Jamie Foxx is set to host BEAT SHAZAM, a unique and interactive game show in which teams of two race against the clock and each other as they attempt to identify the biggest hit songs of all time. In the end, the team with the highest score will outlast the competition and go against Shazam for the chance to win a cash prize.

13 December 2016 09:28

Shazam Announces Integration with Snapchat

Users can now identify music directly from Snapchat

12 July 2017 16:16

SUMMER’S NO. 1 MUSIC SERIES “BEAT SHAZAM” RENEWED FOR SECOND SEASON ON FOX

Interactive music game show BEAT SHAZAM, hosted and executive-produced by Jamie Foxx, has been renewed for a second season, it was announced today by Rob Wade, President, Alternative Entertainment and Specials, Fox Broadcasting Company. Foxx will return as host and executive producer for Season Two, along with executive producers Mark Burnett and Jeff Apploff.

17 August 2017 20:54

Samsung Smart TV Offers Shazam Music Service to Let Users Identify and Stream Music While Watching TV

Samsung Electronics announced today the release of a new update for its 2017 Smart TV platform to support Shazam, one of the world’s most popular music apps. Shazam provides users with a customizable service and is available on Smart Hub of 2017 Samsung Smart TVs.

30 May 2017 10:00

Shazam Predicts the 2017 Songs of Summer

Last year, we predicted Drake’s “One Dance” would take the summer (and the world) by storm, and sure enough, it was everywhere! So what about this summer? Shazam once again used its data to predict the songs everyone will be listening to during the endless beach parties and BBQs of summer 2017.

29 March 2017 09:00

Say Hello to Shazam’s New Chief Technology Officer

We are extremely excited to welcome Richard Sharp as Shazam’s new Chief Technology Officer. A huge part of the Shazam magic lies with its world-leading music technology, and Richard will oversee the team behind it all—as well as the delivery of new, innovative experiences for our hundreds of millions of global users.

19 July 2017 13:24

Shazam Launches “Brand Takeovers” for Full-Screen Ad Experiences at Scale

The Shazam Brand Takeover leverages native-app functionality and enables brands to literally “take over” the app’s entire screen in individual markets for a full day, reaching Shazam’s hundreds of millions of global users. Brands can now participate in the entire Shazam user flow—from home screen to listening screen to track result—which is initiated 25 million times every day.

13 October 2017 10:55

Shazam for Brands holds event in Miami to celebrate Latam achievements and introduce new regional partner

Yesterday, Shazam for Brands held a special event in Miami to meet with close friends and partners from Latin America, provide an update about Shazam’s activities and introduce US Media Consulting as its new partner in the region. Of course, there was also live music, featuring an exclusive performance by reggaeton supserstar Justin Quiles.