Press release -
The Cadbury Foundation marks 89 years of generous giving
Founded in 1935 as ‘The Charitable Brothers Trust’, the Cadbury Foundation embodies the Cadbury brothers’ belief that supporting local communities benefits both society and business. Their innovative approach focused on creating a thriving, inclusive community in Bournville, Birmingham, with an emphasis on green spaces and employee wellbeing, earning the area the nickname ‘The Factory in a Garden’.
Since its beginning, the Cadbury Foundation has been a benefactor to numerous charities across the UK and Ireland, helping businesses to flourish and better serve their communities. Many Cadbury family members, served as Trustees over the years with William Cadbury the first Chairman in 1935.
This year marks 200 years of Cadbury, when John Cadbury opened a small grocery on Bull Street in Birmingham, in 1824. In celebration of the milestone anniversary, £200,000, donated by the Cadbury Foundation, is being distributed to 24 local charities voted for at a recent employee experience roadshow.
In the last 15 years alone, the Foundation has donated more than £10 million to registered charities and community partners. It has also engaged with over 250,000 students and adults through its Health for Life programme, which is delivered in schools and promotes an ethos and environment, encouraging a proactive approach to developing a healthy lifestyle.
Today, the Foundation has partnerships with organisations including FareShare and Grocery Aid. In addition to national charities, the Foundation supports smaller UK charities that matter to its employees through various programmes. The Cash Match initiative matches funds raised by colleagues, while the ‘Your Charity Your Choice’ scheme allows employees to nominate and vote for wellbeing-related charities that resonate personally.
Louise Stigant, Chairwoman of the Cadbury Foundation and UK managing director of Mondelēz International, commented: “The Cadbury Foundation was founded in memory of Cadbury brothers, George and Richard, with a mission to continue the work they started.
“As we celebrate Cadbury’s milestone 200-year anniversary, we also celebrate 200 years of community investment, kindness and generosity. We’re extremely proud to uphold the Cadbury brothers’ spirit by supporting numerous incredible charities and projects that positively impact countless lives each year.
“Investing in local communities remains as crucial today as it was in 1935, and it’s fantastic to continue the Foundation’s mission 89 years on.”
For more information, please visit www.cadbury.co.uk/cadbury-foundation.
Categories
About the Cadbury Foundation
The Cadbury Foundation was founded in 1935 in recognition of our company founders’ investment in the welfare of their employees and communities. Today, the Foundation’s ethos acknowledges this heritage, supporting community programmes and charity partners with a focus on wellbeing, skills and passions of our colleagues.
About Mondelēz International
Mondelēz International, Inc. (Nasdaq: MDLZ) empowers people to snack right in over 150 countries around the world. With 2023 net revenues of approximately $36 billion, MDLZ is leading the future of snacking with iconic global and local brands such as Oreo, Ritz, LU, Clif Bar and Tate's Bake Shop biscuits and baked snacks, as well as Cadbury Dairy Milk, Milka and Toblerone chocolate. Mondelēz International is a proud member of the Standard and Poor’s 500, Nasdaq 100 and Dow Jones Sustainability Index. Visit www.mondelezinternational.com or follow the company on Twitter at www.twitter.com/MDLZ.
About Cadbury
For 200 years, since John Cadbury opened a grocer’s shop in Birmingham in 1824, Cadbury has been the nation’s favourite chocolate bar. Recently voted The Grocer’s Britain’s Biggest Brand 2022*, Cadbury has a wide range of well-loved delicious chocolate that reminds the nation that there is a ‘Glass and a Half’ of generosity in everyone. The brand’s success is built upon its deep understanding of customers, shoppers and the category, ensuring it continues to evolve to remain relevant. The health and wellbeing of its customers is hugely important and so Cadbury helps run Be Treatwise, to remind people that treats are special, to be enjoyed in moderation as part of a balanced lifestyle. Portion control and consumer education, through on pack labelling, have a huge part to play in Cadbury’s strategy to ‘inspire mindful snacking’. The brand recently announced a programme to bring all Cadbury standard chocolate products predominantly purchased for consumption by children, under 100 calories. 100% of the cocoa in Cadbury’s chocolate is sustainably sourced through the company’s Cocoa Life programme, which supports sustainable cocoa farming. This helps secure a positive future for farmers, their families and their communities. For more information visit www.cadbury.co.uk.
