DJI And Hasselblad Open Their First UK Concept Store In Birmingham

New Retail Outlet Features The World’s Most Popular Drones And Camera Technologies


DJI, the world's leader in civilian drones and creative camera technology, and Hasselblad, the leader in high-end medium format camera technology, are opening their first dedicated DJI Hasselblad Concept Store in Birmingham on 5th August.

The new 230 square-meter store located at 2-6 Corporation Street offers consumers DJI and Hasselblad’s premium brand experience.

On display and for sale will be DJI’s hobbyist and professional product portfolio including the recently-launched dual-camera DJI Air 3 and Osmo Action 4, the ultimate flexible on-the-ground and underwater companion for adventure enthusiasts. Also on display are products for a large variety of consumer and professional applications, such as the sub-249-gram, ideal entry-level but high-quality Mini 3 Pro drone; the world’s first three-optical-camera drone Mavic 3 Pro (Cine); and gimbals such as the R 3 series and DJI Pocket 2. Hasselblad’s creative video and photography equipment include the X2D 100C, 907X 50C, X1D II 50C, XCD Lenses and key accessories.

The DJI Hasselblad Concept Store will serve as a gathering place for product experience and flight test sessions, enabling customers to view, touch and try products and appreciate the precise craftsmanship and technology up close. Companies interested in adopting aerial technology for their business can also consult our product specialists at the store.

In celebration of the official Grand Opening, there will be a series of activities and programs on 5th August including:

• An opening ceremony
• Store tours
• Photo shooting
• Flying classes
• Live Music with a DJ
• Free ice cream

Store details:

2-6 Corporation Street, Birmingham, B2 4RN

Opening hours:

10 am – 6 pm (Mon-Thu)

10 am – 7 pm (Fri-Sat)

10 am – 5 pm (Sun)