Forest Green Rovers Partner with Culligan to Boost Sustainability with Drinking Water Solutions

Forest Green Rovers, recognised by FIFA as the "world’s greenest football club," has taken a significant step in its sustainability strategy by partnering with Culligan to install innovative drinking water solutions. This partnership aligns with the club’s commitment to sustainability, which already includes solar panels, electric vehicle charging points, and vegan matchday food offerings.

Forest Green Rovers, renowned for their green practices both on and off the pitch, found an ideal partner in Culligan, whose cutting-edge technology and dedication to environmental stewardship perfectly align with the club’s mission. By integrating Culligan’s sustainable water systems, FGR will not only provide clean drinking water to players, staff, and fans but also significantly lower their single-use plastic consumption – a critical goal for both organizations.

As part of the collaboration, Culligan installed high-capacity, plumbed-in water refill stations throughout the stadium. These stations are designed for high-footfall areas and are available for both fans and players on matchdays. This sustainable solution helps reduce reliance on single-use plastics, encouraging the use of reusable cups and bottles.

Meeting Matchday Needs with a Sustainable Solution

Forest Green Rovers needed a solution that could provide high-volume output, be stylishly branded to fit the stadium's aesthetics, and require minimal maintenance. Culligan delivered:

• 4 In-Wall Bottle Filling Stations: Featuring branded backgrounds to stand out in the stadium.
• Hands-Free, Sensor-Activated Operation: Ensuring a hygienic, touch-free experience.
• Sustainable Design: Bottle counters track the number of refills, promoting the reduction of single-use plastic.
• Hygienic Safeguards: Safeguarding water quality to protect users.

Dane Vince, CEO of Forest Green Rovers, commented "With sustainability at the core of FGR, choosing to partner with Culligan was an easy decision and aligned with our goals to reduce our carbon footprint through their innovative, sustainable water solutions. Culligan have provided us with a complete solution from outdoor bottle filling stations to give fans convenient access to refill their water bottles, resulting in reducing single-use plastic waste. And new equipment has been installed in our main Candriam Stand, to provide hospitality guests with premium filtered chilled and sparkling water using a reusable bottle system. Thanks to their solutions we have saved thousands of plastic bottles being used and I look forward to working with them closely on the future projects, including EcoPark at J13."

For Culligan, aligning with Forest Green Rovers opens up avenues to engage with eco-conscious fans and customers who prioritize sustainability in their lives. This partnership will serve as a powerful platform for promoting awareness about the importance of water conservation and waste reduction.

Together, Culligan and FGR are set to create a lasting impact, inspiring other organizations to embrace sustainable practices in their operations. The collaboration not only enhances FGR’s commitment to environmental sustainability but also reinforces Culligan's position as a leader in sustainable water solutions.

As the partnership evolves, both organizations look forward to innovative initiatives that support their shared vision of a greener, more sustainable future for football and beyond.