Food allergy and intolerance products market driven by increasing food allergies

The global food allergy and intolerance products market is projected to surpass $26.5 billion by the year 2017, predominantly driven by the increasing number of food allergies and sensitivities across the world.

Additionally growth in the marketplace is also expected to stem from the increasing preference for wheat-free and gluten-free diets, advancements in diagnosis of allergies, improved labelling regulations, and also through the launch of innovative and appetising products.

The food allergy and food intolerance products market holds massive growth potential, owing to the increasing number of food allergies and sensitivities across the world. The market continued to register healthy growth despite the economic crisis as consumers tried to cut on their medical bills by opting for healthy foods.

The United States represents the largest food allergy and intolerance products market globally. Over the past decade, the incidence of food allergy in the US has risen by about 18.5%. The rising incidence of food allergy/intolerance in the US has in fact helped the region to become as a lucrative market for gluten-free foods and other allergy free products. For instance, In the US, about 35 million to 50 million people are allergic to lactose, out of which Asian Americans account for the largest section to be affected with a share of about 90.5%.

In addition, a major portion of Native Americans and African Americans also suffer from lactose intolerance. The huge rise in demand for lactose-free products has led several companies to focus on formulation of dairy-free products, through modification of the processing techniques and dosages. Apart from Lactose-free products, the US is also emerging as a lucrative market for gluten-free foods.

The US represents the world's largest market for gluten-free products owing to the highly developed processed food market in the country. Many countries have already established or are establishing regulations for governing labelling of allergy invoking foods and ingredients.

For more information on the food allergy and food intolerance products market, see the latest research: Food Allergy and Food Intolerance Products Market Report

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