Toy Promotion is excited to welcome Musse & Helium back to Burger King Scandinavia. These treasured characters will be part of the King JR Meal at over 200 Burger King restaurants across Sweden, Norway, and Denmark.
The Nordic children’s book market saw Musse & Helium soar to superstardom in 2023, with over 3.2 million books sold. That translates to more than one book per child aged 1-1
Toy Promotion is excited to welcome Musse & Helium back to Burger King Scandinavia. These treasured characters will be part of the King JR Meal at over 200 Burger King restaurants across Sweden, Norway, and Denmark.
The Nordic children’s book market saw Musse & Helium soar to superstardom in 2023, with over 3.2 million books sold. That translates to more than one book per child aged 1
In the continued collaboration with Burger King, Toy Promotion develops six uniquely designed activity books themed after the popular PAW Patrol license for all Burger King restaurants in Sweden, Norway, and Denmark.
Med start denna vecka lanserar Burger King i Sverige och Danmark de populära böckerna om Lo från Triumf Förlag. I kampanjen ingår 4 böcker som barnen kan samla på och lära sig baka blåbärsmuffins, bygga en lådbil och sy en gympa påse
Svanenmärkta böcker
Burger King byter ut plastleksaker mot böcker och väljer Toy promotion som leverantör.
Since 2003, Toy Promotion has developed products and concepts with high perceived value both for the children and their parents. We work with product development, graphic design and not least the safety of toys.
