Betway become sponsor of Stockholm Open

Globally recognized online betting and gaming brand Betway, owned by Super Group, is proud to announce its sponsorship of the world's oldest ATP indoor tournament, Stockholm Open.

The deal sees Betway become the ATP tournament’s exclusive betting partner, with association rights as well as prominent courtside branding.

This year’s competition marks the event's return, following the cancellation of the prestigious tournament last year and takes place from 6 to 13 November.

Since the first Stockholm Open tournament in 1969, tennis stars such as Borg, McEnroe, Becker, Björkman, Federer and Tsitsipas have delivered world-class tennis at The Royal Tennis Hall in Stockholm.

The Stockholm Open returns with a new Director in three-time winner of the tournament, Thomas Enqvist. Another new addition to the tournament are Division, an event organiser who have pledged to help build the future of Swedish tennis.

This announcement continues Betway’s commitment to live tennis events and marks the company’s tenth ATP tour sponsorship of 2021.

Anthony Werkman, Betway CEO, said:

“It’s fantastic for the Betway brand to be associated with Stockholm Open. As the world’s oldest ATP indoor tournament, the event has a fantastic history and we’re thrilled to be their exclusive betting partner for the next three years.”

Kristoffer Svensson, Head of Stockholm Open at Divison said:

“We are happy to welcome Betway to Stockholm Open. Together with Betway and all our tennis fans we look forward to a week full of action and fantastic tennis.”

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About Betway

Betway is part of Super Group: the global digital company which provides first class entertainment to the worldwide betting and gaming community.

Super Group is the holding company for leading global online sports betting and gaming businesses: Betway, a premier online sports betting brand, and Spin, a multi-brand online casino offering. The group is licensed in over 20 jurisdictions, with leading positions in key markets throughout Europe, the Americas and Africa. For more information, visit www.sghc.com.

Betway Group is a leading provider of innovative and exciting entertainment across sports betting, casino and esports betting. Launched in 2006, the company operates across a number of regulated online markets. Betway prides itself on providing its customers with a bespoke, fun and informed betting experience, supported by a safe, secure, fair and responsible environment.

Betway is a member of several prominent industry-related bodies, including International Betting Integrity Association (IBIA), iGaming European Network (iGEN), the Independent Betting Adjudication Service (IBAS), Sports Wagering Integrity Monitoring Association (SWIMA) and the Betting and Gaming Council (BGC), and is ISO 27001 certified through the trusted international testing agency eCOGRA.