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Sembo Unveils New Brand Identity – Redefining the Future of Travel

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Sembo Unveils New Brand Identity – Redefining the Future of Travel

We are thrilled to announce that Sembo has officially launched its new brand identity, a transformative step in our mission to revolutionize travel. In collaboration with Guts and Glory, we have evolved our brand to reflect a modern, dynamic approach that prioritizes innovation, simplicity, and a new way to travel.

Our New Brand Identity:

This launch marks a fresh start for Sembo, with a bold visual identity and a renewed promise to our travelers. We are committed to making travel more accessible, exciting, and personalized. Our rebrand isn’t just about aesthetics—it’s about enhancing the entire travel experience, simplifying every step, and inspiring new adventures.

Our Brand Promise:We are dedicated to making travel easier and more inspiring. Through cutting-edge AI and personalized experiences, we unlock unique destinations and create journeys tailored to each traveler, turning the extraordinary into reality. A new way to travel.

Key Features of Our New Brand:

  • A modern logo symbolizing freedom, movement, and adventure.
  • A contemporary design and color palette that emphasize simplicity and accessibility.
  • A refreshed tone of communication that deepens connections with travelers, ensuring a seamless and memorable journey.

"Our new brand is a reflection of where we’re headed as a company. It’s about connecting with travelers on a deeper level and offering them the tools and inspiration to explore the world in ways they never imagined," says Andreas Elmgren, General Manager of Sembo.

This new chapter for Sembo promises to deliver innovation, excitement, and simplicity at every turn of the travel experience. We invite you to explore our new platform and experience a whole new way to travel.

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Kontakter

Andreas Elmgren

Andreas Elmgren

Presskontakt Chief Operating Officer +46 709 436561
Jari Virtanen

Jari Virtanen

Presskontakt Chief Executive Officer +46 708 195966
Stina Mander

Stina Mander

Presskontakt Chief People and Communication Officer HR & Communication 0732362414
Bruno Träthaug

Bruno Träthaug

Presskontakt Business Area Director Nordbeds +34600809175

Sembo - a new way to travel

Sembo strävar efter att vara just det här – någonting mer än bara en bokning för en övernattning, flygresa eller semester. Med att förenkla vägen från hur du väljer hotell, semesterhus eller flyg till att du har allt du behöver för att göra din nästa resa till din bästa någonsin. Hos oss finner du inte bara inspiration utan skräddarsyr din resa snabbt och enkelt, och bokar endast med ett klick. Välj mellan över 300 000 boendetyper världen över, kombinera med en bilresa med färja eller ta flyget. Vi är partner med nästan alla världens flygbolag.

Sembo | Stena Line Travel Group AB

Kungsgatan 6
252 21 Helsingborg
Sweden