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Fortum and McDonalds are among the new brands in Finnish Sustainable Brand Index 2015

The list of brands in Sustainable Brand Index 2015, with 124 brands, is released today. The Finnish list includes new brands such as Fortum and McDonalds. The index will be released on the 23rd of mars.

Ämnen

  • Samhälle

Kategorier

  • finland
  • sustainability
  • insight
  • ranking
  • index
  • fortum
  • mcdonalds

Sustainable Brand Insight arbetar inom hållbart varumärkesbyggande. Våra Insight och Strategy produkter förser dig med kunskap, förståelse och förmåga att agera på den framtida marknaden. Idag hjälper vi några av Skandinaviens ledande varumärken med att placera hållbarhet i den unika kontexten av deras varumärkeslöfte.

Läs mer: www.sb-insight.com

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Kontakter

Erik Hedén

Presskontakt Managing Director/VD 0708-651397

Maria Kausits

Analyschef Statistik & analys +46 (0) 73 655 34 70

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Consumers in Finland are more aware of the social- and environmental responsibility taken by companies than their neighbors in Sweden, Norway and Denmark

The 2nd trend from Sustainable Brand Index™ 2015 has been released. The data shows that consumers in Finland have a higher level of awareness when it comes to the environmental- and social responsibility taken by companies than their nordic neighbors. However, this is mainly due to the fact that Finns have stronger opinions and are more confident about their own knowledge.

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