The demand for clean energy is on the rise. But simply adding more solar panels and electric cars is not the full answer. To conserve resources and avoid fuse blow-outs, consumers and businesses alike are realizing they need better tools and systems to monitor and control energy consumption. It feels inspiring to be working with Enequi, a Swedish cleantech company working to make this possible.
Great news. We're super happy that Daniel Enervald, an expert in filmmaking, 3D motion graphic, AR and VR has joined the Open creative team in Stockholm to support our growing international client roster. Welcome aboard Daniel!
Feeling grateful for all the good received during the year. One thing that running an international agency has taught us is to embrace differences all around the world. Whatever your holiday tradition (if it's even your holiday) we wanted to take this opportunity to send a big thanks to our friends, customers, partners and family for all the fantastic support and feedback during 2019.
Many companies today are under-licensed on their software and risk paying hefty fines to the big vendors. But top execs are not always aware of the problem. Together with Snow Software, providers of tools to track usage, we developed a LinkedIn and Facebook campaign to call attention to the problem. The aim was to capture the hearts and minds of hard-to-reach CFOs and CTOs – and generating leads.
Big thanks to all our clients and our staff for a fantastic spring season. Now it's time to grab a cold drink in the sun, find a good book and recharge the batteries. See you soon in early August.
Emotions matter. Especially in B2B marketing. That applies to your selection of visual imagery for social media, ads, trade shows and more. Used effectively, high-impact images can grab attention, build your brand, differentiate your offering and drive sales, according to research from Google, CEB and Harvard.
If you work internationally, you may have already solved many of your English communication needs. Perhaps you’ve got a writer or international agency that knows your business and tone of voice. Or you get by with translations. If so, great. However, if you have a sneaking feeling that your English content could be sharper and tighter and you need a writer, you may find these 10 tips useful.
When Bluewater founder Bengt Rittri gave us a call, he was on fire. He talked passionately about getting rid of plastics in the oceans, bringing the world clean water, improving human health and restoring the planet. But how? By harnessing the power of human ingenuity to solve some critical challenges. It was an exciting vision and we were immediately hooked.
To mark its 75th Anniversary, Habia Cable, a leading global supplier of customized cables, turned to Open Communications to find a way to strengthen relationships with loyal customers. Inspired by Habia's colorful cables, which look much like chewy candy, the Open team developed a direct marketing activity that encourage customers to co-create their own favorite sweets. The results were amazing!
Open Communications is delighted to announce that Daniel Askergren has joined its Stockholm creative hub as Senior Account Director. From strategy to brand activation in multiple channels, he brings deep knowledge of both B2B and B2C brands with more than 15 years of international experience. We're delighted to have Daniel joining our growing team.
In a case-driven marketing program targeting 40 countries, Andritz Separation, the Austria-based leader in industrial separation, is seeking to raise brand recognition and establish thought leadership in the industry. The communications program, which is now being rolled out globally, was developed together with Open Communications, a Stockholm-based international brand communications agency.
Magdalena William, a former Managing Director within McCann and Account Director at Lowe Brindfors and Peacock Advertising, is joining Open Communications, an independent brand communications agency. She brings with her extensive international experience from both B2B and B2C brands , including brand development projects, event activation, digital, social and content marketing.
Open Communications, the international brand communications agency, has added two senior recruits to support its growing business. Magdalena William, a former Managing Director at McCann and Account Director at Lowe Brindfors and Peacock Advertising has joined the account team. Jeanette Anderson, formerly a designer at MullenLow, King and DDB Paradiset, joins the Open creative studio.
Let us start by making a confession. We at Open have a love-hate relationship to content marketing. On the one hand, the term bugs us because it's so all encompassing, vague and devoid of strategic emphasis. Content marketing? Come again? At the same time, we love the possibilities that exciting new digital tools and platforms are opening for the world’s storytellers. In a way, we are hooked too.
To build awareness about its innovative materials solutions for the offshore oil and gas sector, Sandvik has launched a long-term communications program together with Open Communications, the Stockholm-based strategic brand communications agency. The program, which started in the spring of 2015, has already won several industry awards for its creative approach in this conservative sector.
Open is a brand and communications agency that focuses on complex international projects with the aim to be a strategic partner in growing brands and businesses across borders.
We combine insightful strategic thinking, Scandinavian design and emotional storytelling to activate brand experiences across a range of channels. As part of Digitalist Group we have a broad range of tools.
A-House, Östermalmsgatan 26A
114 26 Stockholm
Sweden