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IsaDora proudly presents "The Matte Lipstick", the choice for those who want an ultra-comfortable, long-lasting lipstick with a silky-soft matte finish.
IsaDora proudly presents "The Matte Lipstick", the choice for those who want an ultra-comfortable, long-lasting lipstick with a silky-soft matte finish.

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Get matte, soft and hydrated lips with The Matte Lipstick

Are you ready to find your new favourite lipstick? IsaDora proudly presents "The Matte Lipstick", the choice for those who want an ultra-comfortable, long-lasting lipstick with a silky-soft matte finish.

"The Matte Lipstick is formulated with feather-light, mattifying pigments and is enriched with moisturising cocoa butter and hyaluronic acid. The lipstick comes in eight beautiful, flattering shades, all of which provide intense colour that lasts all day, while feeling soft, moisturised and comfortable on the lips.

"We are excited to launch 'The Matte Lipstick'," says Felicia Ibsen, Global Marketing Director at IsaDora. "'The New Matte' trend is an exciting development in the beauty world that emphasises an updated, modern version of a matte look. Thanks to the innovative formulation, we can offer a product that captures the essence of the skincare infused makeup trend. The lipstick feels light on the lips and provides a velvety, soft matte finish without compromising on comfort or moisture."

WHAT IT DOES

• Provides an all-day wear soft matte finish

• Hydrates lips and leaves a comfortable feel

• Works volumizing and fills in small lines and wrinkles

• Ultra comfortable, easy glide on formula.

HERO INGREDIENTS

  • COCOA BUTTER to help moisturize lips while protecting and repairing the lipid barrier.
  • HYALURONIC ACID to help keep lips hydrated throughout the day.
  • ULTRA DENSE PURE PIGMENTS for an intense color pay-off and coverage in just one swipe.

The New Matte

As an extension of Cloud Skin, ”The New Matte” redefines modern matte makeup for lips, face, and eyes. The 2024 return of matte makeup focuses on a smooth, velvety finish that looks healthy and sophisticated. This trend reflects a shift towards subtle, versatile beauty, perfect for any occasion. A new era of matte lips is here, more comfortable and lip-loving than ever before.

IsaDora's products are vegan-friendly, fragrance free, clinically tested, suitable for sensitive skin, and always cruelty free.

Launched in September.

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IsaDora är Sveriges främsta make up-varumärke och sedan 1983 har erbjudit högkvalitativ makeup till många. Vi vill ge alla möjlighet att sätta egen skönhetsstandard genom att erbjuda säkra, prisvärda, och lättanvända premiumprodukter, utan kompromisser. Med IsaDora behöver du inte kompromissa med att vara dig själv. Det är vad ärlig skönhet betyder för oss.

Kontakter

Hanna Sjöström

Hanna Sjöström

Presskontakt PR & Communication Manager Sverige

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Om IsaDora

IsaDora är Sveriges främsta make up-varumärke och sedan 1983 har erbjudit högkvalitativ makeup till många. Vi vill ge alla möjlighet att sätta egen skönhetsstandard genom att erbjuda säkra, prisvärda, och lättanvända premiumprodukter, utan kompromisser. Med IsaDora behöver du inte kompromissa med att vara dig själv. Det är vad ärlig skönhet betyder för oss.

IsaDora

Höjdrodergatan 26
212 39 Malmö
Sverige

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