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Probiotic skincare is one of the hottest trends in the beauty industry and IsaDora is among the first semi-selective makeup brands to offer prebiotic makeup.
Probiotic skincare is one of the hottest trends in the beauty industry and IsaDora is among the first semi-selective makeup brands to offer prebiotic makeup.

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IsaDora takes the lead with microbiome-friendly makeup

Probiotics have been popular in food for a while but is now one of the biggest trends in cosmetics and skincare. With growing consumer awareness and a proactive approach to both beauty and health, interest in probiotics and prebiotics in skincare has increased significantly. These formulas aim to balance, support, and strengthen the skin's microbiome. IsaDora is among the first semi-selective makeup brands to offer probiotic makeup and just launched the CC+ Cream and the upcoming the Wake Up The Glow Fluid Serum Foundation.

What is probiotic skincare and cosmetics - and why is it so good?

Probiotic skincare is simply about adding good bacteria to the skin. By strengthening and balancing the skin's microbiome, probiotic skin care can help the skin to:

  • Retain moisture.
  • Feel less tight, sensitive, or reactive.
  • Be more flexible, supple, and soft.
  • Radiate more glow.

What is the microbiome and why is it important for the skin?

The skin's microbiome acts as the skin's own immune system and consists of millions of tiny organisms, including bacteria, viruses, and fungi. A balanced microbiome acts as a protective shield that helps the skin resist bad bacteria. A person's microbiome is unique from their genetic heritage and factors such as environment and lifestyle can influence or disrupt it. The microorganisms living on human skin are linked to skin health and when the balance is disrupted, it can lead to skin problems such as dryness, redness, acne, or eczema.

What is the difference between prebiotics and probiotics?

Prebiotics nourish the probiotics that feed and promote the 'good' bacteria already present on the skin. Prebiotics strengthen the skin's microbiome by increasing good bacteria. Through the growth of beneficial microbes on the skin's surface, skin health and protection against harmful substances can be strengthened.

Probiotics are alive microorganisms, usually different types of bacteria or yeast, that contribute to a healthy gut or skin flora. Probiotics help restore the balance in the skin and keep bad bacteria away.

What do pre- and probiotics in skincare and cosmetics do for the skin?

Prebiotics help to support and strengthen the skin's natural balance. By feeding the good bacteria, the skin becomes more supple and moisturized, contributing to a healthy complexion.

For which skin types are products with pre- and probiotics suitable?

Cosmetics and skincare with prebiotics are suitable for all skin types, but are especially helpful for sensitive skin that may feel tight, red or itchy.

By using prebiotics and probiotics in cosmetics, IsaDora can further strengthen their promise to offer effective and easy-to-use products that are gentle and good for skin. The launch of the CC+ Cream leads the way of microbiome-friendly makeup and helps to simplify consumers beauty routines.

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Hanna Sjöström

Hanna Sjöström

Presskontakt PR & Communication Manager Sverige

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Om IsaDora

IsaDora är Sveriges främsta make up-varumärke och sedan 1983 har erbjudit högkvalitativ makeup till många. Vi vill ge alla möjlighet att sätta egen skönhetsstandard genom att erbjuda säkra, prisvärda, och lättanvända premiumprodukter, utan kompromisser. Med IsaDora behöver du inte kompromissa med att vara dig själv. Det är vad ärlig skönhet betyder för oss.

IsaDora

Höjdrodergatan 26
212 39 Malmö
Sverige

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