Response Nordic and GPBM Nordic enter strategic partnership for sustainable energy solutions

Response Nordic AS, a leading distributor of strong brands within sports, outdoor, and electronics in the Nordics and Benelux, has signed a strategic distribution agreement with GPBM Nordic AB, a pioneer in energy solutions. Through this agreement, Response Nordic will distribute the innovative range of energy solutions from the brand Aqiila, including power stations, solar panels, and lighting, designed to meet the needs of modern and active users.

The agreement marks a significant step for both companies, as they jointly aim to strengthen their market presence and commitment to sustainable and innovative solutions.

"We see a strong market demand for innovative products targeting people with an active lifestyle and an interest in outdoor activities," says Bjørn Tore Johannessen for Response Nordic. "Aqiila’s range complements our already strong portfolio of premium brands within sports, outdoor, and electronics. Through our collaboration, we can bring more innovative and environmentally conscious solutions to customers across the Nordics and Benelux."

With its new brand Aqiila, GPBM Nordic focuses on creating user-friendly, energy-efficient, and portable products that align with today’s need for flexibility and sustainability. Under the concept "Comfortable on the go," Aqiila offers products that combine simplicity, energy efficiency, and portability—designed for both outdoor enthusiasts and everyday users seeking flexible energy solutions.

"This partnership provides us with a unique opportunity to reach new markets while accelerating our expansion plans in the Nordics along with Benelux," says Christopher Danielsson, Business Accelerator at GPBM Nordic AB. "By combining Response Nordic’s expertise and extensive distribution network with our innovation capabilities, we look forward to building a partnership that creates value for both customers and partners. This collaboration gives GPBM Nordic access to Response Nordic’s established network of retailers across both regions, enabling a fast and efficient launch of Aqiila’s products in the market."

The first Aqiila products will be launched at Nordic and Benelux retailers during the first quarter, marking the beginning of an exciting new chapter in the partnership.

For more information, please contact:

Response Nordic
Bjørn Tore Johannessen
Business Development
+47 (0)92 68 57 00
bjorn.tore@response-nordic.no

GPBM Nordic AB
Christopher Danielsson
Business accelerator
+46 (0)722-37 99 33
christopher.danielsson@cebon.se