Iconic products get new life in Sagaform’s autumn collection 2022

Regardless of season and place it‘s time spent together which is the main purpose for Sagaform. In this autumn collection we see carefully chosen details being mixed with stylish Swedish Originals. Iconic Sagaform products are launched in a new version and classic series get visited by new shapes and materials. A timeless luxurious and harmonic collection focusing on active leisure as much as on familiar home coziness.

This season’s collection from Sagaform takes history into the future. With continued love for outdoor life and moments together we introduce a collection with lots of soul and heart. Historical products get new life and classic series add more colours, shapes and sustainable materials. All this to provide users with even more possibilities to create unbeatable moments together.

– In our brand work this last year we have wanted to go back to our roots, now we are taking the next step. We give old Sagaform products new life in an updated design. This autumn we meet the taco series from the assortment in the 90s. A tasteful series which can be used for tacos, tapas or cheese. A real Swedish Original, says Beatrice Lindgren, design and concept manager at Sagaform AB.

The colours of autumn continue to stay close to nature. Beige, brown, green, blue and black are dominant and together they create traditionally strong nuances. An elegant claret red has also left its mark on the collection, all to provide extra depth and excitement. We meet Sagaform’s characteristic stripe which creates a stylish effect when it breaks through, sometimes subtly and sometimes significantly. The collection contains several new high-quality sustainable materials like environmentally friendly cork, dark wenge wood and red oak. Together with the collection’s already existing materials they make up a fantastic mix.

– The new materials maximize the opportunity to mix light and dark wood in an inviting and sustainable way. The light wood provides a Scandinavian feel and the dark a touch of luxury, says Beatrice Lindgren. You should always be able to match a Sagaform product with what you already have in your cupboards at home and with the rest of our assortment, she continues.

The autumn collection weaves in the history of Sagaform in a timeless way and shows that the brand delivers design which works over generations.

– Our design is stylish and classic whether it’s for outdoor mingle or for relaxing moments indoors. Our products are an obvious choice as gifts for yourself or for anybody else, says Sara Wernerby, marketing manager at Sagaform AB.