Tony Broman, Löfbergs

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Tony Broman, Löfbergs

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Anders Thorén

Anders Thorén

Press contact Head of Corporate Communications +46 703 55 64 22

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With more than 30 years in the industry, Tony Broman has visited most of the world's coffee growing countries. 25 years ago, he and Löfbergs imported the first container of organic coffee to Sweden.

25 years with organic coffee

On 7 March, 25 years has passed since the coffee group Löfbergs as the first larger coffee roaster in Sweden produced the first package of organic coffee. There was not much of a demand and few people were willing to pay extra for sustainably certified coffee, but the family-owned coffee roaster was still convinced that this was the future. Today, Löfbergs’s entire assortment is certified.

"Certifications is an important piece of the puzzle for fair and sustainable development"

"Certifications is an important piece of the puzzle for fair and sustainable development"

There is a need for increased justice in the value chain and we work with that in several different ways. For instance, certifications. We imported the first container of organic coffee to Sweden in 1995. Today we are one of the world’s largest buyers and roaster of organic and Fairtrade coffee today.
Working with certifications means that an independent party controls the farm, that the produ

Welcome to Löfbergs!

The Swedish based coffee group Löfbergs is a Family Business founded in 1906. We are more than 300 coffee lovers operating in ten core markets in Europe, sharing the passion for taste, trends and sustainability. We produce 12 million cups of coffee per day and is one of the world's largest purchasers of organic and Fairtrade-labeled coffee. The group includes the brands Löfbergs, Peter Larsen Kaffe and Kobbs.

Löfbergs

Tolagsgatan 1
SE-652 21 Karlstad
Sweden

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