Image - 25 April 2025

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Contacts

Åse Andersson

Press contact Communications Director aaan@JYSK.com +45 30 101 101

Julie Brinck-Søjberg

Press contact Communications Manager jbs@larslarsengroup.com +45 3050 4786

Lars Larsen Group and PKA join forces to invest in private equity

Two of Denmark’s major investors are partnering to invest in private equity. Lars Larsen Group acquires a stake in the asset manager IIP Denmark, established and owned by the pension fund PKA. Simultaneously, Lars Larsen Group will invest a minimum of DKK 7.5 billion in IIP’s funds through to 2032. PKA continues as primary owner of and the largest investor in IIP.

About Lars Larsen Group

Lars Larsen Group is owned by the Brunsborg family, descendants of JYSK founder Lars Larsen. The group owns companies within a number of business areas including furniture, interior design, and hospitality and is also an active investor in equities, funds, and real estate.