Skip to content
Hedin Automotive Switzerland names Jens Sickendieck new General Manager for Samstagern and Wohlen
Hedin Automotive Switzerland names Jens Sickendieck new General Manager for Samstagern and Wohlen

Press release -

Hedin Automotive Switzerland names new General Manager for Samstagern and Wohlen

Jens Sickendieck has been appointed General Manager of Hedin Automotive´s the two sites in Samstagern and Wohlen. Sickendieck joined the company on May 15, 2021, succeeding Ruedi Wöll who is retiring as after 15 years as General Manager.

With his longstanding track record of accomplishments from the automotive industry, Sickendieck draws from a wealth of experience from companies such as Sixt Leasing Switzerland, autoricardo.ch and from his time as consultant in various automotive companies in the DACH region.

- I’m looking forward to this new challenge in an exciting company with a super talented team. My predecessor, Ruedi Wöll, developed the SeeAll Group into one of the most successful dealerships for BMW and MINI in Switzerland. The former Seeblick Garage in Samstagern and Allmend Garage in Wohlen are renowned well beyond the region for being surprisingly different and noticeably better. Both sites have a long tradition and a noticeable and strong family feel. Following the acquisition by the Hedin Group and the name change to Hedin Automotive in 2020, we now also benefit from the synergies of belonging to strong, international group. The automotive industry is currently undergoing a revolution: digitization, electro-mobility and evolving customer requirements will present us with new challenges in the future. The locations in Samstagern and Wohlen are ideally positioned with an outstanding team of employees. Going forward I will continue to drive customer focus, increase profitability and draw synergies as we continue to successfully grow with Hedin, comments Jens Sickendieck.

Ruedi Wöll joined Seeblick Garage in 1993. In 2006 he bought the company and assumed the position as General Manger. Wöll looks back with pride on the past.

- Surprisingly different, noticeably better is and was the cornerstone of our success. This is a DNA that we fortunately share with Hedin Group. A clear customer and employee focus is at the core of our business, and Jens will continue to develop our strong customer centric culture with motivation and commitment. I look forward to seeing Hedin Automotive continue to succeed in Switzerland through putting customers first and providing unique experiences for new and existing BMW and MINI owners. As I embark on a new chapter in my life I look back at my time in the company with pride and joy. Samstagern and Wohlen are family. I will remain a customer of Hedin Automotive and BMW for life.

Jens Sickendieck is 42 years old, married and has one daughter. He will mainly be based in the Samstagern office.

Topics


About Hedin Automotive Norway

Hedin Automotive is a wholly owned subsidiary of Swedish I.A. Hedin Bil AB. The Company owns and operates Bavaria, one of the largest dealers of BMW and MINI in the Nordics, Hedin Automotive AG (BMW and MINI in Switzerland), Hedin Performance Cars (Porsche in Norway) and GS Car Parts - Norway's largest independent supplier of spare parts and accessories for BMW. Hedin Automotive has a turnover of NOK 6 billion, employing more than 800 employees.


About Hedin Bil

I.A. Hedin Bil is one of the largest privately-owned automotive retailers in Europe, with 32 brands in the portfolio, offering full service for private and corporate customers. Financing, service and insurance are some of the components of the total offer. Hedin Bil is represented in more than 125 locations in Sweden, Norway, Switzerland and Belgium. Hedin Bil Is a part of the Anders Hedin Invest Group together with Klintberg & Way Group, Mabi Rent, Car to Go Sweden, Hedin IT and their real estate group. Anders Hedin Invest Group has a turnover of approx. 2,7 billion EUR and 4,000 employees.

Contacts

Sissel Wiedenmann

Sissel Wiedenmann

Press contact Director, Culture and Communications +47 993 17 150
 Silvia Knorr

Silvia Knorr

CMO, Hedin Automotive CH

Related content

One of Europe's Largest Mobility Providers

Hedin Mobility Group is one of Europe's largest mobility providers, with more than 12,500 employees and operations in 14 countries. In 2023, estimated Net sales amounted to SEK 100 billion (approx. €9 billion) and the Group sold more than 228,000 vehicles.

Our operations consist of three main business areas:
Distribution, Retail and Mobility Solutions.

Hedin Mobility Group

Fabrikkveien 36
4067 Stavanger
Norway

Visit our other newsrooms