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Results of the Meeting & EventBarometer 2023/24: Ongoing Upward Trend in the German Events Market – Sustainable Transformation of the Industry Manifested

Results of the Meeting & EventBarometer 2023/24: Ongoing Upward Trend in the German Events Market – Sustainable Transformation of the Industry Manifested

The German National Tourist Board (GNTB), the GCB German Convention Bureau and the EVVC European Association of Event Centres present the results of the "Meeting & EventBarometer 2023/2024". The key figures for the German events market in 2023 confirm the upward trend of recent years: Both the number of events and attendees continue to rise and are gradually approaching pre-Covid levels.

Creating Meaningful Events in Challenging Times – Invitation: New "Future Meeting Space" Insights Live on January 22, 2024

Creating Meaningful Events in Challenging Times – Invitation: New "Future Meeting Space" Insights Live on January 22, 2024

In order for business events to fully unleash their potential for success even in challenging times, they need to serve a purpose, leave a legacy, and have genuine meaning. But how can meetings, conferences, and congresses meet these requirements? What are the event features that organisers need to focus on in the future as key success factors? In its latest research phase, the Future Meeting Spac

iStock.com / Caiaimage / Sam Edwards

Why People Attend In-Person Events: Results of Future Meeting Space Research on “Redefining Event Attendance”

Why will people attend in-person events in the future was one of the core questions of this year’s Future Meeting Space (FMS) research focus. On 14 December, the innovation network presented the full results of its 2022 research phase "Redefining Event Attendance" in a hybrid set-up with more than 500 online attendees and around 30 selected guests on site in Frankfurt.

©iStock.com / bluebay 2014

Multi-Crisis Situation Calls for Increased Flexibility - New Studies with Cautiously Optimistic Outlook for the Events Sector


The organisation of meetings, conferences and congresses worldwide is affected by the impact of multiple crises. Two studies reviewing current challenges and showing future perspectives that were commissioned by the GCB German Convention Bureau and carried out by the European Institute for the Meeting Industry (EITW) and Oxford Economics analyse the changes in the meetings market resulting fr

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Welcome to GCB German Convention Bureau!

The GCB German Convention Bureau represents Germany as a leading and sustainable meetings destination. As a driving force for innovation topics, the GCB offers its members high-quality market research data and insights. By developing target group-specific marketing activities, the GCB is present in international markets as well as nationally and supports its members and partners in marketing their offerings.

GCB German Convention Bureau

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60329 Frankfurt am Main
Germany

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