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BRIDGE - THE POWER OF NATURE

BRIDGE - THE POWER OF NATURE

As we continue our journey of exploration and self-expression, BRIDGE.pdi introduces its latest collection—an evolution of our signature style, still inspired by the raw elements of nature, now with even more forceful design choices. With our new collection, we invite you to experience a series of frames that let you explore and find your own sense of expression. Embrace the journey, cross the bri

FACE A FACE - COLOR LAB / OVER LAP

FACE A FACE - COLOR LAB / OVER LAP

A new era is dawning for the French brand FACE A FACE, which has delved into the heart of its research for this unique collection: sculpting colour! The French brand paves the way for fundamental and experimental research on the power and expression of colour, its magic, its evocation, and its interpretation that invokes the feelings we hold deep down.

Invent something new and original. Tur

WILLIAM MORRIS - LONDON IN FOCUS

WILLIAM MORRIS - LONDON IN FOCUS

William Morris London; born and designed in London—is inspired by its creative pulse and polished charm. Our collections are diverse and our design approach is distinct, enabling you to carry the essence and character of London wherever you go. William Morris London is the brand that delivers on a promise of showing the world, what London is really about. Our eyewear shines in the stories and crea

PRODESIGN - CREATED WITH DECADES OF CONFIDENCE

PRODESIGN - CREATED WITH DECADES OF CONFIDENCE

PRODESIGN. OF COURSE.
At Prodesign, we create eyewear for everyone and for all time. We proudly say that our eyewear is made for generations, allowing you to stay with us for a lifetime. We do not take this responsibility lightly, but we do take pride in a design philosophy that has stood the test of time and continues to resonate globally.

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Inspired by anc

CENSUR by Prodesign, winner of the SILMO d'Or for Sunglasses "Eyewear designer" category

CENSUR by Prodesign, winner of the SILMO d'Or for Sunglasses "Eyewear designer" category

Design Eyewear Group is proud to announce that CENSUR, a standout creation under the Prodesign brand, has won the esteemed SILMO d'Or 2024 in the "Sunglasses - Eyewear Designer" category. This recognition highlights the groundbreaking creativity and bold design philosophy behind the DANCE design lab's first collection.
CENSUR is a result of a unique collaboration between Danish and French desig

DANCE by DESIGN EYEWEAR GROUP

DANCE by DESIGN EYEWEAR GROUP

Design Eyewear Group is thrilled to announce the launch of DANCE, a distinct new drop of eyewear born from a rare in-house creative collaboration between French and Danish designers. This dynamic fusion fuels the creative spark of designing eyewear and drives creative momentum.
DANCE is the name of Design Eyewear Group’s design lab. It alludes to the origins of the two design teams, DANMARK (De

WOOW - GET READY FOR THE WO'OLYMPICS !

WOOW - GET READY FOR THE WO'OLYMPICS !

Is it a coincidence that the double O in WOOW seems to resemble the rings of the Olympics in Paris? Certainly not! At least, that’s what the designers of the French brand thought, proudly displaying this joyful, festive, and Olympic spirit through a new collection of eyewear and sunglasses that pays homage to the prowess, nobility, and creativity of the games hosted by the city of Paris in 2024.

L'ART BRITANNIQUE RENCONTRE L'ARTISANAT

L'ART BRITANNIQUE RENCONTRE L'ARTISANAT

La collaboration à son paroxysme : William Morris London est fier de travailler en partenariat avec The William Morris Gallery, l’organisation artistique de renommée mondiale qui abrite et conserve l’une des meilleures collections du monde de l'œuvre de ce grand artiste. William Morris (1834-1896) était un designer, poète, militant politique et artisan mondialement connu pour concevoir des intérie

PRODESIGN - QUALITY EYEWEAR FOR EVERYONE

PRODESIGN - QUALITY EYEWEAR FOR EVERYONE

Regardless of fashion preferences, generations, and facial features - we’ve got you.
At ProDesign we are proud to state that we create eyewear that is designed to fit all and now we expand the range. With this launch we introduce new concepts, that all deliver on the Prodesign promises of elegant and subtle details — or explore new ways of engineering eyewear of the highest quality.
Choose

Tous les chemins mènent à Londres avec William Morris London

Tous les chemins mènent à Londres avec William Morris London

Britannique dans l’âme et toujours à l'affût des dernières tendances, la marque William Morris London, appartenant à Design Eyewear Group, propose une gamme de collections optiques et solaires à la fois originale et élégante qui reflète l’esprit indépendant et décalé de Londres. En s’inspirant de son histoire, de sa culture et de ses couleurs emblématiques, William Morris London nous offre un séjo

FACE A FACE - OBJECTS OF MAGIC

FACE A FACE - OBJECTS OF MAGIC

For this new collection, the FACE A FACE designers continue their exploration around the Italian Memphis art movement – with a kinetic prism!

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Design is the heart of our company

Design Eyewear Group creates and markets iconic eyewear brands, sold worldwide by quality opticians for more than 40 years.

Design Eyewear Group

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