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Our brightest collab in a long time
Our brightest collab in a long time

Press release -

Craft launches lightweight, powerful headlamp

– in collaboration with fashion-tech brand Bookman

Sportswear brand Craft expands its high-performance product range with an all-new headlamp, especially designed for runners. A result of a close collaboration with fashion-tech brand Bookman, the new headlamp is lightweight yet powerful and comes with a minimalistic, small-sized design for simplicity and minimum bouncing.

"We are continuously working to expand our offer with new product groups within our key categories," says Craft's Product & Marketing Director Daniel Högling. "Adding Craft Headlamp and active lighting to our range is a big step in our ambition to be a comprehensive supplier of functional sportswear and gear."

Lightweight and rechargeable
Craft Headlamp is a lightweight and rechargeable headlamp designed for high-intensity workouts in low-light conditions. Its small size and light weight minimize bouncing and make it a perfect choice for running, cross-country skiing and similar sports. The headlamp offers three modes with brightness from 225 to 35 lumens and comes with stepless angle adjustment, which means you can point it exactly where you need to.

"We are really excited about helping Craft add active lighting to its strong range of sportswear. At Bookman we focus a lot on user-friendliness, safety and quality, but the minimalist Scandinavian design is perhaps the most distinct feature of our products," says Bookman’s CO-Founder/Brand Manager Victor Kabo.

"For the new Craft Headlamp, we have focused om simplicity and function. It's a super-light headlamp with only three modes controlled with a clear button, which means that you can really focus on your workout and almost forget that you wear a lamp. And despite its compactness, it is strong enough for safe runs on the trail."
 

For more information, please contact:
Daniel Högling, Craft Product & Marketing Director
Phone: +46 33 7223385
E-mail: daniel.hogling@craft.se

Craft is a Swedish brand specializing in clothing and gear for endurance sports where performance and comfort are crucial for optimal result. Working closely with elite athletes and constantly developing new materials and technical solutions, Craft offers innovative training and competition apparel and footwear for world champions and everyday heroes.

Victor Kabo
Founder / Marketing Manager, Bookman
Email: victor@bookman.se
Cell: +46(0)70 365 37 05

Bookman Urban Visibility is a Swedish brand within fashion tech that makes innovative visibility products for design-conscious people to see and be seen in traffic. Bookman creates a full range of visibility products such as lights and reflectors for both cyclists, runners and pedestrians, with their products already available in top retailers in 30 countries.

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Craft is a Swedish brand specializing in clothing and gear for endurance sports where performance and comfort are crucial for optimal result. Working closely with elite athletes and constantly developing new materials and technical solutions, Craft offers innovative training and competition apparel and footwear for world champions and everyday heroes. www.craftsportswear.com

Contacts

Daniel Högling

Daniel Högling

Press contact Product & Marketing Director +46 (0) 33 722 33 85

Craft Sportswear

We are a product of sweat and pain, of wind and rain, of falling and rising, and the euphoria experienced when pushing endurance limits. Whether at the Olympics or at home, in the woods or in the streets, we always aim for optimal performance. Just like you, our functional sportswear is raised to race.

Craft is a Swedish brand specializing in clothing for endurance sports where performance and comfort are crucial for a good result. Working closely with elite athletes and constantly developing new materials and technical solutions, Craft offers cutting-edge training and competition apparel. www.craftsportswear.com