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Press release -

New cultures for fresh and tasty white brined cheese

Chr. Hansen’s new DVS® SafeIT™ culture range for feta-type cheeses promises delicious taste and texture, strong phage robustness and extended shelf life.

“We know that consumers prefer a creamy, yoghurt-like flavor in their white brined cheese without compromising on the cheese texture,” explains Chr. Hansen’s Jamila Bouanda, Marketing Manager, Cheese Cultures. “The new DVS® SafeIT™ culture blends, which have been developed specifically for ultrafiltrated white brined cheese, secure a deliciously fresh and smooth flavor in the cheese as well as a firm, sliceable texture.”


The SafeIT™ range is a new member of Chr. Hansen’s renowned Direct Vat Set (DVS®) culture program. “Using DVS® cultures the unwanted characteristics of conventional ultrafiltrated white brined cheese — acid taste, gluey appearance and bitter taste — are avoided. The result is harmonious and delicious,” Jamila Bouanda says.


Attractive production benefits
Apart from the flavor and texture benefits, three properties make the SafeIT™ culture blends attractive to producers of white brined cheese.
“First, the cultures’ ability to ferment quicker reduces the process time. This allows cheese producers to increase the throughput in their cheese plants. Second, these cultures will provide extended shelf life for the cheese, keeping its exquisite taste and texture for 4-6 months. Finally, the strong bacteriophage resistance of certain mesophilic strains in the blends will minimize phage attacks and scrapping at the dairies,” says Jamila Bouanda.


Growing category
The white brined cheese category covers a variety of cheeses from feta in Greece to domiati in Egypt. 1.8 million tons of white brined cheese is produced annually, growing 5% a year. The category is expected to continue to experience strong growth as white brined cheese is increasingly a part of daily food in the Middle East and in South-East Europe.


The SafeIT™ culture range, which has been developed to appeal directly to Middle Eastern and South-East European taste buds, is presented at the industry trade show Food Ingredients Europe 2011 in Paris, France on November 29 – December 1, 2011 (stand number 2D31 in hall 2).





FIE2011

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Chr. Hansen is a global bioscience company that develops natural ingredient solutions for the food, nutritional, pharmaceutical and agricultural industries. The products include cultures, enzymes, probiotics and natural colors, and all solutions are based on strong research and development competencies coupled with significant technology investments. Revenue in the 2013/14 financial year was EUR 756 million. The company holds a leading market position in all its divisions: Cultures & Enzymes, Health & Nutrition and Natural Colors. It has more than 2,500 dedicated employees in over 30 countries and main production facilities in Denmark, France, USA and Germany. Chr. Hansen was founded in 1874 and is listed on NASDAQ OMX Copenhagen.

Contacts

Helle Rexen

Helle Rexen

Press contact Media relations officer +45 20 74 28 40

About us

Chr. Hansen is a global, differentiated bioscience company that develops natural ingredient solutions for the food, nutritional, pharmaceutical and agricultural industries. At Chr. Hansen we are uniquely positioned to drive positive change through microbial solutions. We have worked for over 150 years to enable sustainable agriculture, better food and healthier living for more people around the world. Our microbial and fermentation technology platforms, including our broad and relevant collection of around 50,000 microbial strains, have game-changing potential. Matching customer needs and global trends we continue to unlock the power of good bacteria to respond to global challenges such as food waste, global health and the overuse of antibiotics and pesticides. As one of the world’s most sustainable companies, we touch the lives of more than 1 billion people every day. Driven by our legacy of innovation and curiosity to pioneer science, our purpose – To grow a better world. Naturally. – is at the heart of everything we do.

Chr. Hansen Holding A/S

Boege Allé 10-12
DK-2970 Hoersholm
Denmark