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La Boule
La Boule

Press release -

La Boule Miami: From canvas to table

The home is a place of self-expression: this is where we show who we are, and we design our living space to reflect our own personal style. The increasing focus on unusual furniture, lifestyle and decoration objects is, therefore, no surprise. A real statement piece and an absolute eye-catcher: that’s the new La Boule Miami from Villeroy & Boch. Its mid-century-inspired decor together with modern trend colours create the effect of an art work on porcelain combining design with functionality. It also allows scope for individual looks - perfect for expressing your creativity. This also convinced the jury of the Red Dot Design Award, which honoured La Boule Miami as "Winner" in the category Product Design.

Shape, colour, function

The decor of La Boule Miami is characterised by a retro-inspired look enhanced with modern highlights. Simple lines and geometric shapes evoke images of mid-century style and create an exciting dialogue with energetic trend colours. The modular porcelain pieces can be assembled and positioned in different ways, creating countless new looks for La Boule Miami as a design object and opening up fresh perspectives for the viewer.

The colours of the new La Boule have been carefully selected and interact with each other in harmonious and contrasting effects. While an intense rust brown and a subtle beige convey a sense of peace and warmth in the home, a deep blue-purple, a vibrant yellow, an energetic pink and a bright orange radiate positive energy and absolute zest for life.

A design object and a tableware set for two

La Boule is deeply rooted in Villeroy & Boch’s DNA and, like no other object, combines ceramic expertise with demanding design standards. It has repeatedly been honoured as a "Winner" by the Red Dot Design Award jury and is the new interpretation of the “Sphere”, with which the designer Helen von Boch caused a sensation in 1971. La Boule always impresses with a perfect symbiosis of functionality and aesthetics. When dismantled into its individual components, it becomes a tableware set for two people, consisting of two bowls, two shallow bowls and two plates as well as a serving plate, all made in Germany from Premium Porcelain. The fully assembled La Boule Miami is a striking eye-catcher that impresses both on the table and in interior design – as a timeless, iconic art object and a perfect gift for all design lovers.

La Boule is available in five more decors: La Boule black in matt black, La Boule white in glossy white, a contrasting black & white version, the soft cream and beige shades of La Boule pure beige and the colourful Memphis style.

Photos for download: https://cs.villeroy-boch.com/o...

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Villeroy & Boch is one of the world's leading premium brands for ceramic products. The family business, which was founded in 1748 and is headquartered in Mettlach/Germany, stands for innovation, tradition and exceptional style. As a renowned lifestyle brand, Villeroy & Boch offers products from the sectors Bathroom & Wellness and Dining & Lifestyle, and is active in 125 countries.

Contacts

Lioba Wagner

Lioba Wagner

Press contact PR Manager B2C +49 (0) 6864 / 81 13 30
Corinne Weyrauch

Corinne Weyrauch

Press contact PR Manager Dining & Lifestyle +49 (0) 6864 / 81 27 71

Spoil yourself and others everyday in style

Villeroy & Boch is one of the world's leading premium brands for ceramic products. The family business, which was founded in 1748 and is headquartered in Mettlach/Germany, stands for innovation, tradition and exceptional style. As a renowned lifestyle brand, Villeroy & Boch offers products from the sectors Bathroom & Wellness and Dining & Lifestyle, and is active in 125 countries.

Villeroy & Boch

Saaruferstraße
66693 Mettlach
Germany

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