Müller trials zero-emission HGV refrigeration
Müller Milk & Ingredients is trialling different technologies to reduce the carbon footprint of its HGV fleet.
Müller Milk & Ingredients is trialling different technologies to reduce the carbon footprint of its HGV fleet.
Non-food grade recyclable coloured plastic caps eradicated from milk bottles
Müller Yogurt & Desserts has launched its first plant-based range in the UK and revealed the return of a retro consumer favourite.
Müller Yogurt & Desserts has unveiled a new multimillion pound masterbrand TV campaign as part of a major brand refresh.
Müller Milk & Ingredients is helping shoppers reduce their food waste through the relaunch of its branded filtered milk range.
Müller Yogurt & Desserts is targeting continued growth by harnessing recent positive results in the flavoured milk category, investing in on-pack promotion and a supporting multi-million pound marketing campaign.
This spring will see the return of the ‘mooing’ promotional bottle, giving 100 shoppers the chance to win £1,000 (or €1,000 in ROI) if they purchase a promotional b
Müller Yogurt & Desserts is kicking off the year by targeting category growth with its new Müllerlight campaign, positioning the product’s variety of flavours as a great-tasting way to brighten up the coldest and darkest months of the year.
Following a series of successful trials, Müller Milk & Ingredients has started switching its coloured milk bottle caps to clear, and aims to convert its whole range by summer 2023. In a phased approach, which started in November and will complete in December, the dairy company is currently converting all green semi-skimmed milk, its most popular, into clear caps.
Müller Yogurts & Desserts has launched a multimillion pound Müller Rice marketing campaign as it targets new audiences, promoting the brand as a hunger-filling hero, attracting new shoppers and driving category growth.
Müller Milk & Ingredients is to remove 500 tonnes of virgin plastic from its annual production of cream pots by switching to packaging made from recycled plastic.
Müller Milk & Ingredients is looking to recruit 75 HGV drivers, to enable the business to further build upon first class service levels for its private label dairy customers.
Müller Milk & Ingredients has relaunched its branded liquid milk range, with a focus on health, recyclability of the packaging and responsible sourcing.
Müller UK & Ireland is wholly owned by Unternehmensgruppe Theo Müller which employs over 32,000 people throughout Europe. In the UK, Müller develops, manufactures and markets a wide range of branded and private label dairy products made with milk from 1,300 farmers in Britain, alongside a designated plant-based range.
Müller is one of the ten most chosen FMCG brands in Great Britain, and the most popular dairy brand. It is ranked within the top 20 in The Grocer’s Top 100 list of Britain’s Biggest Brands and is picked from shelves millions of times each year. Müller UK & Ireland includes:
Müller Milk & Ingredients, which aims to build a better dairy future. It produces branded and private label fresh milk, cream, butter, milk drinks and ingredients products and boasts a network of dairies and depots servicing customers throughout the country.
Müller Yogurt & Desserts, which aims to help put a smile on the nation’s face. It is responsible for major brands like Müller Corner, Müllerlight, Müller Bliss, Müller Rice, Müller FRijj and Müller Plant Based. It produces chilled desserts under licence from Mondelez International and also supplies the UK private label yogurt market from a dedicated, state of the art yogurt facility.
Tern Valley Business Park, Shrewsbury Road
TF9 3SQ Market Drayton
United Kingdom