In a groundbreaking study conducted by Geno at a large US dairy farm with over 15 years of experience in milking crossbred cows, remarkable results reveal that Norwegian Red (NR) X Holstein crossbred cows surpass pure Holsteins in various key performance indicators.
The study, utilizing raw data collected through Dairy Comp and analyzed using SAS (Statistical Analysis System) statistical softwa
Geno, the breeding organization for Norwegian Red genetics has recently appointed Robert Jan Poessé as Country Manager - Benelux, a leadership role that includes the responsibilities of General Manager for Xsires, Geno’s subsidiary company in the Netherlands. Xsires has been a part of Geno's company portfolio as a daughter company since 2013 and has since been leading in the market for providing c
Geno has signed a partnership distribution agreement with Hybrid Genetics, to supply Norwegian Red genetics in Germany and Austria.
Geno appoints Knut Ingolf Dragset as Regional Sales Manager for APAC & LatAm (the Asia Pacific & Latin America), and as Geno’s Global Technical Sales Support Manager.
Welcome to the new international website for the Norwegian Red dairy breed.
The new Feed$aved trait will help to breed cows with lower feed intakes without compromising milk value. It is based on feed intake and body weight maintenance. The Feed$aved trait is also part of Geno’s feed efficiency breeding project that is researching the influence of genetics on sustainable and profitable milk production.
Today marks the 85th Anniversary of Geno SA, with 85 years of an inspiring journey since the company has been established by a group of passionate dairy producers on November 16, 1935, in Hedmark, Norway. Today, in more than 30 countries, Geno has increased health, fertility, and component yields with its Norwegian Red breed, thereby giving dairy farmers more robust and profitable cows.
Geno’s mission is to breed for better lives, emphasizing animal health, including reducing antibiotics use. Within the Nordic countries, Norway has maintained its position as the leader in animal health and fertility, putting the Norwegian Red breed in the forefront of health and fertility traits for dairy cows.
Norwegian Red sires can be successfully used in almost all herd management systems and in the varied environmental conditions typically seen in modern dairy herds. In general, all NR sires will significantly improve health, fertility, calf survival and reduce body weight (resulting in lower feed consumption) when mated to Holstein cows.
Human health and saving lives are priorities for governments around the world as they put in measures to combat the coronavirus. These are demanding times for medical staff on the front line, and for leading researchers as they look for short and long term measures of fighting infection in populations.
“The issue of antibiotic resistance has emerged as an important issue when it comes to the po
Official Norwegian Red (NR) genetic evaluations for April 2020 are now available from Geno. Geno now has 37 genomic selected (GS) sires that are alive and currently available to international markets with Total Merit Index (TMI) of 25 or higher.
Norwegian cattle breeding organization Geno is trialing new scanning technology as part of a research project that will enable it to collect more comprehensive and precise data on udder traits. This will be used in its breeding programs and accelerate the progress made in improving functionality, health and welfare traits within Norwegian Red cattle.
Norwegian Red is the main dairy cattle breed in Norway, developed by Geno SA. Geno SA is a farmer-owned cooperative that has been breeding Norwegian Red dairy cattle since 1935. Geno sells over 1 million doses of semen from elite Norwegian Red bulls each year and distributes genetic material to more than 30 countries worldwide. Geno's vision: Breeding for better lives. Geno's head office is in Hamar, Norway.
Storhamargata 44
2317 Hamar
Norway
