Mrs.Sporty and Motosumo merge to form a fully integrated European fitness group, combining franchise strength with digital innovation. Backed by new investment and led by Co-CEOs Niclas Bönström and Kresten Juel Jensen, the merger sets the stage for global growth and smarter, more accessible fitness experiences.
Feeling sluggish after the holidays? It’s time for a fresh start. Ease back into fitness with manageable workouts, stay consistent, and share your progress with friends. A new year means new goals—let’s get moving and make every step count.
Explore key takeaways from Motosumo's participation in the IHRSA and FIBO trade fairs, highlighting the fitness industry's focus on wellness, community, and sustainability. Learn how these trends, along with the revival of cardio training, are shaping Motosumo's approach to enhancing the indoor cycling experience.
Discover Motosumo's new class schedule, crafted from member feedback! With 50 weekly LIVE sessions and flexible Express classes, find the perfect fit for your busy life. Experience our community-powered fitness evolution.
Now that members are returning from their summer holidays and vacations, where they might not have had the time to keep up with their training schedule, we figured we’d put together a short list to help you get back on the bike and keep cycling. (And to members who were able to keep their schedule over the summer and/or on vacation: congratulations! We recommend Express rides to overcome any sore
One way to give your body some attention is to exercise using a stationary bike. Having a regular exercise routine has both physical and mental health benefits. According to the National Institute of Mental Health, “Just 30 minutes of walking every day can help boost your mood and improve your health.”
Motosumo app is revolutionizing indoor cycling by offering a more accessible price, enlisting world class instructors, and hosting more live streaming cycling classes than any other fitness service of its kind.
Motosumo, the streaming app platform that is revolutionizing the indoor cycling category by offering classes on any stationary bike, today announced a significant expansion of its live c
Motosumo is the only service of its kind that taps smartphone motion sensors to measure and report a range of performance metrics, independent of any branded equipment
NEW YORK – June 30, 2021 – Motosumo, a global fit-tech brand positioned to disrupt the cycling fitness category, today introduced its dynamic new interactive platform offering live classes led by world-class instructors – to
Danish fit-tech venture Motosumo identified as a “one-of-a-kind prospect” with the offering to lead a new era of home fitness evolution
Copenhagen, March 25, 2021 – London-based SME growth investor, Magenta Partners today announced it has led a major Series A funding round for Motosumo, a fast-growing, at-home indoor cycling platform offering live, interactive classes from any bike. Magenta led
Motosumo has partnered with Ignite Your Burn (IYB), a new group fitness conditioning program based in Singapore.
The IYB program combines Peripheral Heart Action training (PHA), High-Intensity Interval Training (HIIT), active recovery, and heart rate training. This hybrid approach gives IYB instructors the tools to create exciting, dynamic workouts. IYB-certified instructors will receive Mo
Brazil-based fitness chain Pratique has partnered with Motosumo to create an affordable at-home indoor cycling service. The response has been astonishing.
Motosumo uses the sensors inside your smartphone to track fitness data during indoor cycling workouts. One of the metrics it can measure is cadence, i.e., how fast a rider is pedaling. Normally, you could only get this kind of data from an indoor bike with integrated software. Now, thanks to the new algorithm, all you need is a smartphone.
The algorithm is the work of Motosumo’s tech team, a mo
Motosumo partners up with Spinning Center Gym, the first company to pioneer indoor cycling in Colombia.
Medley, Sweden's largest privately owned operator of municipal swimming pools and fitness centers, has announced that they will be using Motosumo for group fitness activities in 10 locations around the country.
Medley has been looking for a solution like Motosumo for some time. They have a unique problem: 17 gyms around the country, all with different equipment. Each gym offering an extens
A one-app strategy sounds like an easy solution. Particularly for fitness operators. A simple case of getting all of your members using one app, for every possible service. Perfect. Except that it’s not. In fact, a one-app strategy can be counter-productive. And in the long run, can hurt your business.
COPENHAGEN/LONDON, 28 February, 2019
Heart rate monitoring is becoming increasingly popular as a motivational tool in gyms, but it can be expensive for operators to implement. Meanwhile, for members, many systems are quite restrictive; even if they have a heart rate monitoring device of their own, it might not be compatible with their gym’s set-up.
This was the rationale for the lau
Investors include Promentum Equity Partners, Vedere Ventures, Pre-Seed Ventures, and business angel Niclas Bönström, founder of Mrs. Sporty. This recent round of funding comes on the heels of a partnership deal with Core, one of the world’s leading manufacturers of fitness equipment.
Motosumo, a Copenhagen-based fitness tech startup, has a secured a third round of investment to continue financi
Motosumo, the Danish fitness start-up, has really caught the eye of Danish and international investors, landing a double-digit million funding to scale the business in a second funding round. This is a capital injection that will really get the company’s international plans and ambitions rolling.
Copenhagen, January, 2018
Motosumo has been working to revolutionise the fitness indu
Danish tech company Motosumo and American fitness giant Core Health and Fitness have just signed a strategic partnership that is expected to revolutionize the area of indoor cycling. This will be achieved by combining market-leading Schwinn bikes with an innovative app and technology that utilize modern smartphones to convert standard indoor bikes into state-of-the-art bikes. At the same time, Mot
Founded in Denmark in 2015, Motosumo empowers people worldwide to lead happier, healthier lives with an app-based platform for interactive indoor cycling. Designed to work on any stationary bike using only a smartphone, Motosumo combines state-of-the-art technology with a hardware-agnostic approach to provide live metrics and an engaging workout experience. Gyms, influencers, and fitness brands increasingly use Motosumo to stream their or Motosumo's instructors to broad audiences, creating vibrant global fitness communities. With a 4.8/5 rating on Google Play and the App Store, Motosumo offers over 300 live and on-demand monthly classes in multiple languages, partnering with platforms like Wellhub, ClassPass, Fitness On Demand, and Urban Sports Club. Start your journey to a healthier life at motosumo.com.
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